CSM Campaigns

I would also like to announce that I am officially co-endorsing SUZY RC MUDSTONE for CSM X. SUZY was instrumental in my EVE development, someone who selflessly taught me the ways of nulsec and steered our corporation throught truly tough times. Whatever reservations you have about me, give Suzy your serious consideration.

Screen shot, please. (With part of details cut out for privacy). I have to actually see it, not denying it is possible, you might have that from your Youtube viewers.

You also sound like some nut job I saw in a Youtube at some point. This guy sat in a worm hole hunting one poor little guy, obsessively for three weeks. The guy finally sacrifices himself just to satisfy the lunatic into leaving him alone. He also went on and on about delivering missiles or something and mailing the guy.
Don't know how the lunatic convinced a bunch of friends to keep doing it with him. Maybe he cycled through different friends.

Anyway, I hope that lunatic is not you.

You got my vote. The CSM needs people who are able to connect with people and genuinely care about the game.

o/ I'm a subscriber of your chan since some times and you got my vote.

As a CSM candidate, I want to focus on three vital areas of EVE’s short and long-term development. They are initiatives that have already proven their value to the community, which is all the more reason CCP must continue to push and refine these initiatives.

1. MODERN MARKETING
2. NEW(ER) PLAYER EXPERIENCE
3. BUILDING THE EXPLORATION BRIDGE

MODERN MARKETING
If you’ve talked to your non-capsuleer gaming friends, you know the public perception of EVE Online is terrible. “It’s too late to bother.” “It’s a spreadsheet simulator.” “I don’t have enough time.” “The learning curve is too hard.” “Everyone is a sociopath.” Tens of thousands of potential customers have been turned off without ever stepping into a pod – a complete shame.

This may sound like a strange focus for a CSM candidate, but until the widespread myths about EVE are dispelled and CCP takes a more modern approach to their advertising efforts, the company is throwing away millions in lost opportunities.

I bring my professional experience in branding, copywriting, and marketing to the table for CSM X. I’ve created successful campaigns for corporations here in the real world, and I know how to get gamers interested in even niche titles like EVE. As stated earlier, I’ve already referred thousands of players to the game, but I’ve also been heavily involved in promotion for other titles via my YouTube channel and at Top Tier Tactics, my previous gaming strategy website. I’ve also branded and built my own corporation’s website to wonderful results.

Currently, I see a great number of opportunities for improving EVE’s reach to the gaming public, including but not limited to:
• Strategic content arrangements with gaming press across multiple regions
• Internally produced or community outsourced tutorials and introductions
• Expanded efforts to promote external media creation from within the community
• Video content partnerships with popular influencer channels
• PPC/SEM advertising campaigns to convert prospects at all levels of interest
• A refined acquisition funnel with more thoughtfully constructed and tested landing pages

NEW(ER) PLAYER EXPERIENCE
Of course, you can lead a horse to water, but you can’t make it press F1. We can get millions of people to try EVE, but the reality is that EVE’s new player experience sucks. If I remember correctly, newbie retention rates have been estimated near 10%. That number is abysmal, but imagine the difference in player population if it could be bumped even 5%. EVE would be infused with new pilots, cashflow, and content at unprecedented rates.

So what’s to blame for the state of player retention? Most obviously the tutorial, while much better than it was in the past, is convoluted. There are almost no explanations for basic game concepts, such as the different types of navigation, the relationship between ships, pods, and your avatar, etc. Simple stuff like purchasing items and fitting your ship are basically a mystery.

Think about how many elements in the game are downright invisible to new players. If nobody outright told you, you’d have no clue that you could learn a skill to overheat your modules. You’d have no clue how to overheat your modules. You wouldn’t know what heat damage was, or that you could repair it. Even if you bought nanite paste, you still wouldn’t know how to actually apply it to your ship!

New players need direction to avoid the feeling that “there is nothing to do.” We as experienced players know this is a naïve assumption, but someone whose trial is about to expire can’t be asked to just believe the game gets interesting. They have to be shown the possibilities and offered reasonable advice on how they can do it.

• Increased emphasis on finding and joining player corporations
• In-game tools, data, or records to help evaluate a corp’s activities and trustworthiness
• Additional career agents or career paths (PI, Incursions, FW, etc.)
• A more refined “masteries” system with more obvious career-based guidance
• Basic, intermediate, and advanced navigation training
• Explain d-scan and the goddamn camera controls to people

(continued in next post)

Just completed an interview by the lowsec-focused site JustForCrits!

Chance Ravinne quizzed

Thanks to Scaurus for this opportunity!

I'd vote for you simply because you make good vids and you show some fun WH stuff.

I love you Chance! *bats eyelashes*

Your videos make me want to leave high sec and go exploring! Of course I haven't because... incompetence, but you know... I still want to!

You have my vote

Was interested in being a stealthy kind of guy in-game ever since I started playing a little over a month ago, mentioned it to a friend and he linked me to your stealth-bomber videos.

Since then I've watched every single one of your stealth-bomber videos, trained up for exploration (and gotten my self an Astero fitted out), and now I'm training up to use a Manticore. Seriously Chance, you're an inspiration to me, you've definitely got my vote!

You've got my vote too.

You've managed to bridge the daunting chasm into which new players often fall after spending too much time shooting stationary rocks and red crosses. Truly, there is grand content to experience after training a Raven that does not involve cancelling a subscription, and Chance has done much to show the way to those who don't realize there is a way.