Upcoming Feature and Change Feedback Center

Like I said, once you sucessfully nudge someone to log in, there is always a chance that they will do more than just shoot this one rat. Maybe I planned to just kill a rat and then log off, but then I get involved in a discussion in corp, or I see someone ratting and decide to attack them, or I get attacked myself...

This will not make inactive players active, but it can make active players be active more regularly.

the best way to appeal to 14 year olds is make it f2p, tbh im not really a fan of screaming 14 year olds in my game so please dont give them that idea

It is an absolutely good idea to give people a reason to login and to undock.
The common "daily quest" pattern is something that has been heavily used throughout gaming industry to achieve this.
Some games even reward just logging in and clicking "get bacon" where "bacon" gets bigger when logging in for multiple consecutive days.

There ARE similar elements in EVE and interestingly, CCP has done quite a bit in the past to REMOVE them. The 24-hour-limit to the skill queue is a prominent example.
Another one (bit different) are said opportunities which replaced the old tutorials. With the goal to replace mandatory rituals (do the tutorials to get their rewards) with creativity and freedom of choice (opportunities are an offer, but completely optional)

I personally dislike the idea of daily quests, because they incentivize performing the same repetitive pattern, especially if you would normally not follow that pattern.

But take for example Planetary Interaction.
This is an activity that - by innate design - encourages you to log in, undock and do something in space on a regular basis. You can freely choose the schedule, but your efficiency improves significantly if you log in more frequently, best on a daily basis.

Another example:
Expeditions. By raiding certain sites, you get a chance to create a timed opportunity to do something else (you maybe would not normally do as they tend to lead you into hostile territory) for extra rewards.

Conclusion:

1. I recognize that it is good for the overall health of the game if players show activity. Incentivizing activity is a good thing, could also keep the game interesting for the individual player.

2. I am against plain/dumb daily quests as they incentivize stupid repetitive pattern and decrease my "value" screen time.

3. Activities that INHERENTLY create the desire to login again and show activity are the way to go. Example: PI. Expeditions.

Suggestion:

Revamp / expansion on expeditions. Expeditions could have a different time window that e.g. aims for the next day.
Imagine belt NPCs / hacking containers spawning additional expeditions ("opportunities").
These could e.g. be completed only 12-36 hours later for a good reward, 36-60 hours later for a somewhat worse (but still desireable) extra reward or the like if you continue with the same activity.
So by doing the stuff you like, you get incentivized to do more of that stuff tomorrow or the day after.

Everything about this is a bad idea.

If you want these opportunities to help new players, then have it scale similar to injectors, except after 5mil sp it just stops altogether.

And for killing an NPC rat? That's just terrible any way you look at it. Tie it to newbie opportunity system instead, or make opportunities some kind of group pve event (pvpers can go there for targets if the event is in low/null, or maybe you can choose sides when you get there, kinda like red vs blue) that randomly spawns X events somewhere within Y hours... but make it somewhat interesting with varied objectives.

Not just kill 1 rat... that's not even a good placeholder for anywhere except the test server.

I just want to add that playing is a punishment for playing thanks

I really don't see what this part has to do with the rest of your post. If you mean that the skill-gap is a problem, the system with diminishing returns and finite skill ceilings pretty much has you covered there.

Okay, let's see if I can provide some context for our decision to add daily opportunities to eve and maybe answer some of your bigger questions.

Why Dailies?
So first lets talk a little history. EVE had a daily logon incentive for most of it's existence: the 24 hour skill queue limit. Back in Phoebe, we removed those limitations. Now, at the time, we were of two minds internally. We didn't like the experience around being punished for not logging in to update your queue, but also knew that some of those logins might be leading to meaningful gameplay and we shouldn't lightly let go of them. We leaned to the side of a better experience and removed the limitations, hoping that the logins we were generating were fairly empty, rarely leading to more actual activity in the universe. Well, it turns out we were wrong about that. Now, with before and after data we can see that making it into the client is a huge step towards real activity, even if the reason for logging in in the first place seems artificial. So this leads us to where we are now, attempting to find ways to create more logins that also don't feel like such a punishment as the skill queue limitations did. This may not turn out to be the perfect alternative but that's what we're looking for.

Why Skillpoints?
There's been a lot of feedback here that this kind of feature would be acceptable if the rewards were more monetary, either LP or ISK or something similar. There's a few reasons that doesn't really work and we feel pulled towards SP. I think the biggest one is that many people simply won't be motivated by LP or ISK, especially in the amounts we would be restricted to giving. SP simply has higher demand across more playstyles and player ages and that just makes it a more powerful incentive. Second big reason that we actually tried designs using item and ISK rewards and it quickly creates a lot of economic imbalances. Any time we are giving something away without much activity cost we are heavily sabotaging someone's gameplay. Whether it's because of devaluing LP, causing major inflation, or crashing item markets, it's all bad for you guys so we would rather avoid it.

Why so lazy?
Lots of feedback about the feature having such a minimalist implementation. First, let me clear up some confusion by saying that this feature has no relationship with the 'Tribute' system that was described last year at EVE Vegas. That feature has actually gone down a path more focused on goal setting and long term engagement than daily activity and so the daily part was broken off and given to our team separately. With that in mind, we are trying to find the right mix of activity and accessibility. We want you to be able to collect this reward during a lunch break or a 10 minute period where your kids are in timeout but also want to make sure there's some real gameplay associated with it. We think getting to a belt or gate for an NPC is about the right mix and that's why we've landed with this. That said, we've also deliberately tried to keep it simple so that we can deploy fast and adjust based on how it gets used. We are absolutely open to expanding the list of activities in the future and imagined that as one of the most likely first iterations. Small sidenote on activities: many of you mentioned PVP, remember that this is always problematic because the most effective way to PVP for rewards is just kill your own alt, which isn't very fun or interesting.

New players
Seeing a lot of talk about this feature in the context of new players and I can just say that this is not a new player targeted feature. We hope it's good for new players as well but for the feature to be successful it needs to be relevant to everyone.

Wow CCP
And finally the traditional MMO comparisons. While I found most of these comments to be the most entertaining, it's pretty absurd to think that any feature which can be found in a traditional MMO appearing in EVE means we are headed down the road to battlegrounds and dragon killing. If you look at Citadel feature list you should not have any concerns about our commitment to the EVE sandbox and the hardcore nature of our game.

Hope some of this helps. We are taking your feedback seriously and if we don't make any changes before release we will absolutely be following up shortly after release with changes based on feedback and behavior.

I like idea of daily quests overall because its working in most other mmo games. But eve is a lot slower game than others, so i'd like to see weekly quest instead of dayily.
Huge questin is what kind of reward it should provide, skillpoints looks fine, but only while this reward SP for quest is less important, than standart learning.

Mainly i want to talk about type of that regular quest, what kind of activity they should provoke. I like idea of special quest, that provoke people for any activity (especially pvp activity) in dangeroues zones - low-sec, null-sec and wormholes. Something like
1) Kill one npc in any low, null or wh system.
2) Visit region (random region every week for every player from low or null regions).
3) Activate agressive module on someone (can be used only once per character).

What do you gyus think about it?

sorry for not jumping on the "we love you ccp" band wagon

Anything I feel obliged to do on a daily basis whether I feel like doing it or not, I will end up hating. I quit WoW for this exact same reason. I didn't need the gold I got from logging in and updating my Garrison for 5 minutes/day, but the nagging feeling that I was missing out if I didn't was always there. In the end, it nagged me to the point where I quit the game over it. Don't start making me hate eve as well, please. The skill queue change is one of the best changes I've seen since I came back to the game.