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Benefit of tanking the price of an item?

Author
Teckos Pech
Hogyoku
Goonswarm Federation
#21 - 2015-11-14 04:28:14 UTC  |  Edited by: Teckos Pech
Kitah Ferranti wrote:
If someone undercuts my price, I will aggressively undercut them until there is no more profit to be had for anyone.


Including yourself.

Kitah Ferranti wrote:
They then have a choice: to go away to other items (great!), buy me out (great!), or tank their price to below cost so that I can buy it from them to resell (great!).


With a market price that is now very low or even below cost...meaning unless you sit on the inventory you lose money, and even if you sit on the inventory you have money tied up not earning you a return, meaning you lose money.

On a...theoretical note, if there were a barrier to entry to a market then driving the price down could, in theory be used to keep competitors our of the market or drive them out of the market. Problem is there are not many barriers to entry in markets. For example a barrier to entry would be a sunk cost. But there are not too many sunk costs in Eve. Another barrier could be regulatory compliance...but again, not in Eve. Brand loyalty could be a barrier to entry, but in most markets that is not a factor as branding is pointless. Patents and intellectual property laws can be a barrier to entry...but not in EVE as those just don't exist. Another problem is you have to be able to meet the demand at the lower price, all of it, or the price will start to go back up.

Limit pricing can be a possible viable strategy to obtain or retain market power. But in practice it rarely works. Part of the reason is that once a competitor enters the market limit pricing is basically alot like cutting off one's nose to spite one's face.

"The curious task of economics is to demonstrate to men how little they really know about what they imagine they can design."--Friedrich August von Hayek

8 Golden Rules for EVE Online

Paul Pohl
blue media poetry
#22 - 2015-11-16 01:54:56 UTC
a few things

- your competitor may be a speculator, who has bought their goods at rock bottom prices - so has no real interest in the actual selling price
- or they may view the cost of the items in a different way, i.e they have already spent the time mining the materials and not care about the cost of the materials - as they have already spent the time, it doesn't matter to them the price as long as there is some recompense
- or they they may have no idea what they are doing

as to what you can do

- you can set your price, leave it on a three month sell order and if it sells it sells - this largely depends on whether or not you think the stock of your competitor can be burnt off, and you items sell
- continue to chase the price down
- take the goods off the market, and relist them somewhere else - often it is useful not to trade in the major hubs, but to pick up trade in stations close to them - say two or three jumps away

but either way it's a question of looking at what you are selling first - some things are just better sent for reprocessing
Teckos Pech
Hogyoku
Goonswarm Federation
#23 - 2015-11-17 05:31:01 UTC
Paul Pohl wrote:
a few things

- your competitor may be a speculator, who has bought their goods at rock bottom prices - so has no real interest in the actual selling price


Why? Doesn't he like to maximize his profits? Also, I don't think you get what speculators do. They take advantage of information about markets and help ensure that such information is reflected in the price. For example, if a speculator learns about some sort of negative supply shock before others in the market he'll go out and start buying driving the price up. If people know he is a speculator and think he might have an inside track on something they might follow him, further pushing up the price. So instead of the price rising once the information is released to the general public it happens sooner sending the correct price signals.

Quote:
- or they may view the cost of the items in a different way, i.e they have already spent the time mining the materials and not care about the cost of the materials - as they have already spent the time, it doesn't matter to them the price as long as there is some recompense


If you mine the minerals they are not "free" because of opportunity cost. That is, you could simply sell the minerals directly and pocket that ISK. So technically it becomes a cost if you don't sell them and instead use them to make something.

Quote:
- or they they may have no idea what they are doing


I think you need to change the word "they" some something a bit closer to home.

"The curious task of economics is to demonstrate to men how little they really know about what they imagine they can design."--Friedrich August von Hayek

8 Golden Rules for EVE Online

Sheeth Athonille
Rabid Dogz Mining
#24 - 2015-11-17 05:44:56 UTC  |  Edited by: Sheeth Athonille
Teckos Pech wrote:

Quote:
- or they may view the cost of the items in a different way, i.e they have already spent the time mining the materials and not care about the cost of the materials - as they have already spent the time, it doesn't matter to them the price as long as there is some recompense


If you mine the minerals they are not "free" because of opportunity cost. That is, you could simply sell the minerals directly and pocket that ISK. So technically it becomes a cost if you don't sell them and instead use them to make something.


You're assuming they know what they're doing. Ever talk to many miners? A lot of them dont realize this unless they're told about it. And a whole hell of a lot of them reject the idea even after being told Ugh
Cista2
EVE Museum
#25 - 2015-11-17 08:09:23 UTC  |  Edited by: Cista2
Teckos Pech wrote:
Doesn't he like to maximize his profits?

Goodness no, you should never try to maximise your profits, that would be silly unless maximising your profits on particular items is your singular goal in EVE.
If growing your wealth is your goal in EVE, then maximising your profits becomes a distant second.

The two are not the same. Money tied up in stock is money (temporarily) lost.
You may therefore often choose to sell with no profit or with a loss, in order to grow your wealth.

Let's say, the item you are looking at is item X.
Your opposition has the choice between making 10 bn isk on item X - or he can pull out fast and make 0 bn ISK on item X , but then make 20 bn ISK on item Y.
The choice should be easy. He didn't maximise his profits on item X, but his wealth will grow with 20 bn instead of 10 bn.

EVE traders make decisions like these every day. And in fact the decisions are less clearcut that I made them out to in my example, because the market is a flowing tapestry of prices going up and down, where you decide at which point to buy or sell many different items, in order to have sufficient cash at hand and to maximise the growth of your wealth.

(Also: you can never truly maximise your profit on a specific item, because you do not know if the sell price on that item could be higher 2 years or 20 years from now. )

The morale is, don't conclude that your opponent is a moron, simply because you do not understand what he is up to :)

My channel: "Signatures" -

Teckos Pech
Hogyoku
Goonswarm Federation
#26 - 2015-11-17 20:41:41 UTC
Cista2 wrote:
Teckos Pech wrote:
Doesn't he like to maximize his profits?

Goodness no, you should never try to maximise your profits, that would be silly unless maximising your profits on particular items is your singular goal in EVE.
If growing your wealth is your goal in EVE, then maximising your profits becomes a distant second.

The two are not the same. Money tied up in stock is money (temporarily) lost.
You may therefore often choose to sell with no profit or with a loss, in order to grow your wealth.

Let's say, the item you are looking at is item X.
Your opposition has the choice between making 10 bn isk on item X - or he can pull out fast and make 0 bn ISK on item X , but then make 20 bn ISK on item Y.
The choice should be easy. He didn't maximise his profits on item X, but his wealth will grow with 20 bn instead of 10 bn.

EVE traders make decisions like these every day. And in fact the decisions are less clearcut that I made them out to in my example, because the market is a flowing tapestry of prices going up and down, where you decide at which point to buy or sell many different items, in order to have sufficient cash at hand and to maximise the growth of your wealth.

(Also: you can never truly maximise your profit on a specific item, because you do not know if the sell price on that item could be higher 2 years or 20 years from now. )

The morale is, don't conclude that your opponent is a moron, simply because you do not understand what he is up to :)


OMG.... Shocked

Money tied up in stock is not lost, it is merely in an illiquid form. Clearly that stock has value otherwise you would not have bought nor would you be trying to sell it. In fact, you must have thought that price you bought it at was "too low".

And maximizing profits means you maximize your revenues less costs of everything you are selling. So that covers your example with X and Y. Yes, dump your stock of X and recover your investment and switch to Y.

However, re-read the quote I was responding too. The statement was that because he was a speculator he has no interest in the price level because he bought low. There was nothing about getting into another even more profitable market.

"The curious task of economics is to demonstrate to men how little they really know about what they imagine they can design."--Friedrich August von Hayek

8 Golden Rules for EVE Online

Dethmourne Silvermane
Oasis United
#27 - 2015-11-17 23:37:45 UTC
Sabriz Adoudel wrote:
Kitah Ferranti wrote:
If someone undercuts my price, I will aggressively undercut them until there is no more profit to be had for anyone. They then have a choice: to go away to other items (great!), buy me out (great!), or tank their price to below cost so that I can buy it from them to resell (great!). On items that are expensive for me, I prefer they do option 2 so that I can free capital; on items that I know well and have a good handle on, I prefer they take option 3. That said anytime I deter another trader from messing in my items is always a good turnout.

The reverse situation is also employed by me. If someone outbids me, I will close the spread such that the item looks much less attractive to trade in. If they follow my bids, I will try to lure them into overbidding, meanwhile I will be scouring the surrounding regions for cheaper instances of the item to dump on them. The item needs to be at a certain price point and volume for me to get involved with in this manner: enough to be worth my time; not enough to wreck me if my plan doesn't work out.


I prefer to close the spread by placing a high buy order for 1 item at each of several awkward to reach lowsec stations.


When I bother to station trade, I just ignore this sort of tactic by ignoring orders outside station. Not the best option, but it works fine enough when doing, say, Jita 4-4 trading.

Interested Party (TM)

Paul Pohl
blue media poetry
#28 - 2015-11-17 23:49:10 UTC
Teckos Pech wrote:


I think you need to change the word "they" some something a bit closer to home.



Change it to 'you'?

Ok

Rhivre
TarNec
Invisible Exchequer
#29 - 2015-11-18 12:34:49 UTC
Teckos Pech wrote:


And maximizing profits means you maximize your revenues less costs of everything you are selling. So that covers your example with X and Y. Yes, dump your stock of X and recover your investment and switch to Y.



Maximizing profit is not always better than fast turnover.
TheSmokingHertog
Julia's Interstellar Trade Emperium
#30 - 2015-11-19 09:22:30 UTC
Rhivre wrote:
Teckos Pech wrote:


And maximizing profits means you maximize your revenues less costs of everything you are selling. So that covers your example with X and Y. Yes, dump your stock of X and recover your investment and switch to Y.



Maximizing profit is not always better than fast turnover.


What this man said. Sometimes its better to focus on turnover.

"Dogma is kind of like quantum physics, observing the dogma state will change it." ~ CCP Prism X

"Schrödinger's Missile. I dig it." ~ Makari Aeron

-= "Brain in a Box on Singularity" - April 2015 =-

Paul Pohl
blue media poetry
#31 - 2015-11-20 02:25:59 UTC
And there is always the issue of not having enough space for all the buy and sell orders you have outstanding, so sometimes one needs a 'sale' to clear the decks for a better selling line.
Teckos Pech
Hogyoku
Goonswarm Federation
#32 - 2015-11-22 19:52:07 UTC
Rhivre wrote:
Teckos Pech wrote:


And maximizing profits means you maximize your revenues less costs of everything you are selling. So that covers your example with X and Y. Yes, dump your stock of X and recover your investment and switch to Y.



Maximizing profit is not always better than fast turnover.


Why is fast turn over not consistent with maximizing profits? If you have little control over the price, then yeah...fast turn over. If there is a better option, yeah fast turn over.

Holy ****. Roll

"The curious task of economics is to demonstrate to men how little they really know about what they imagine they can design."--Friedrich August von Hayek

8 Golden Rules for EVE Online

Teckos Pech
Hogyoku
Goonswarm Federation
#33 - 2015-11-22 20:01:58 UTC
Paul Pohl wrote:
And there is always the issue of not having enough space for all the buy and sell orders you have outstanding, so sometimes one needs a 'sale' to clear the decks for a better selling line.


Again, not inconsistent with maximizing profits.

Why are you "clearing the decks"...because it will mean more ISK. More ISK is consistent with profit maximization. And chances are you are looking at the sell prices vs. your cost of acquiring the good in question...i.e. you are looking at prices.

Which goes back to my initial comment that has sparked this series of posts....you do care about prices. You look at your price to acquire the good vs. the price you can sell it at. And you look at prices of other goods as well, if you see a better opportunity you go for it...totally consistent with maximizing profits.

Here is a hint for you guys, prices in an economy convey information.


You guys are basically making my point....and don't even realize it.

I mean seriously...holy ******* ****. Roll

"The curious task of economics is to demonstrate to men how little they really know about what they imagine they can design."--Friedrich August von Hayek

8 Golden Rules for EVE Online

Teckos Pech
Hogyoku
Goonswarm Federation
#34 - 2015-11-22 22:03:48 UTC
Just in case....

Maximizing profits |= maximizing price generally speaking.

"The curious task of economics is to demonstrate to men how little they really know about what they imagine they can design."--Friedrich August von Hayek

8 Golden Rules for EVE Online

Sabriz Adoudel
Move along there is nothing here
#35 - 2015-11-22 22:38:16 UTC
Sheeth Athonille wrote:
Teckos Pech wrote:

Quote:
- or they may view the cost of the items in a different way, i.e they have already spent the time mining the materials and not care about the cost of the materials - as they have already spent the time, it doesn't matter to them the price as long as there is some recompense


If you mine the minerals they are not "free" because of opportunity cost. That is, you could simply sell the minerals directly and pocket that ISK. So technically it becomes a cost if you don't sell them and instead use them to make something.


You're assuming they know what they're doing. Ever talk to many miners? A lot of them dont realize this unless they're told about it. And a whole hell of a lot of them reject the idea even after being told Ugh


Those people are idiots, but if you try hard enough you can create an opportunity for them to be useful idiots.

I support the New Order and CODE. alliance. www.minerbumping.com

Sabriz Adoudel
Move along there is nothing here
#36 - 2015-11-22 22:39:35 UTC
Dethmourne Silvermane wrote:
Sabriz Adoudel wrote:
Kitah Ferranti wrote:
If someone undercuts my price, I will aggressively undercut them until there is no more profit to be had for anyone. They then have a choice: to go away to other items (great!), buy me out (great!), or tank their price to below cost so that I can buy it from them to resell (great!). On items that are expensive for me, I prefer they do option 2 so that I can free capital; on items that I know well and have a good handle on, I prefer they take option 3. That said anytime I deter another trader from messing in my items is always a good turnout.

The reverse situation is also employed by me. If someone outbids me, I will close the spread such that the item looks much less attractive to trade in. If they follow my bids, I will try to lure them into overbidding, meanwhile I will be scouring the surrounding regions for cheaper instances of the item to dump on them. The item needs to be at a certain price point and volume for me to get involved with in this manner: enough to be worth my time; not enough to wreck me if my plan doesn't work out.


I prefer to close the spread by placing a high buy order for 1 item at each of several awkward to reach lowsec stations.


When I bother to station trade, I just ignore this sort of tactic by ignoring orders outside station. Not the best option, but it works fine enough when doing, say, Jita 4-4 trading.


Yeah that does work. Not many people seem to do it, however - and it only takes one of the larger orders to outbid my trick order to put you in a position of needing to consider doing the same.

I support the New Order and CODE. alliance. www.minerbumping.com

Paul Pohl
blue media poetry
#37 - 2015-11-23 02:02:56 UTC
Teckos Pech wrote:
Paul Pohl wrote:
And there is always the issue of not having enough space for all the buy and sell orders you have outstanding, so sometimes one needs a 'sale' to clear the decks for a better selling line.


Again, not inconsistent with maximizing profits.

Why are you "clearing the decks"...because it will mean more ISK. More ISK is consistent with profit maximization. And chances are you are looking at the sell prices vs. your cost of acquiring the good in question...i.e. you are looking at prices.

Which goes back to my initial comment that has sparked this series of posts....you do care about prices. You look at your price to acquire the good vs. the price you can sell it at. And you look at prices of other goods as well, if you see a better opportunity you go for it...totally consistent with maximizing profits.

Here is a hint for you guys, prices in an economy convey information.


You guys are basically making my point....and don't even realize it.

I mean seriously...holy ******* ****. Roll


I don't think we are, but it's nice to read your linguistic gymnastics
Paul Pohl
blue media poetry
#38 - 2015-11-23 02:14:00 UTC
Sabriz Adoudel wrote:
Sheeth Athonille wrote:
Teckos Pech wrote:

Quote:
- or they may view the cost of the items in a different way, i.e they have already spent the time mining the materials and not care about the cost of the materials - as they have already spent the time, it doesn't matter to them the price as long as there is some recompense


If you mine the minerals they are not "free" because of opportunity cost. That is, you could simply sell the minerals directly and pocket that ISK. So technically it becomes a cost if you don't sell them and instead use them to make something.


You're assuming they know what they're doing. Ever talk to many miners? A lot of them dont realize this unless they're told about it. And a whole hell of a lot of them reject the idea even after being told Ugh


Those people are idiots, but if you try hard enough you can create an opportunity for them to be useful idiots.


I'm not sure they are idiots

But I agree that if they are selling all the ore they mine directly into the market, then they are certainly being 'useful idiots'
Teckos Pech
Hogyoku
Goonswarm Federation
#39 - 2015-11-23 05:07:14 UTC  |  Edited by: Teckos Pech
Paul Pohl wrote:
Sabriz Adoudel wrote:
Sheeth Athonille wrote:
Teckos Pech wrote:

Quote:
- or they may view the cost of the items in a different way, i.e they have already spent the time mining the materials and not care about the cost of the materials - as they have already spent the time, it doesn't matter to them the price as long as there is some recompense


If you mine the minerals they are not "free" because of opportunity cost. That is, you could simply sell the minerals directly and pocket that ISK. So technically it becomes a cost if you don't sell them and instead use them to make something.


You're assuming they know what they're doing. Ever talk to many miners? A lot of them dont realize this unless they're told about it. And a whole hell of a lot of them reject the idea even after being told Ugh


Those people are idiots, but if you try hard enough you can create an opportunity for them to be useful idiots.


I'm not sure they are idiots

But I agree that if they are selling all the ore they mine directly into the market, then they are certainly being 'useful idiots'


Oh for the love of God....

The whole point is that if you mine your own minerals they are not free due to the concept of opportunity cost.

You are like the poster child of why businessmen are ****** economists (don't worry, I'm the poster child of why economists are ****** businessmen).

Edit: BTW, the notion as to why such doofie are such useful idiots is that if they think the minerals are "free" and they sell you a finished good ignoring the value of minerals they mined you are buying the good at a price well below market value.

Maybe you are not such a good businessman either, come to think of it.

"The curious task of economics is to demonstrate to men how little they really know about what they imagine they can design."--Friedrich August von Hayek

8 Golden Rules for EVE Online

Rhivre
TarNec
Invisible Exchequer
#40 - 2015-11-23 07:31:58 UTC
Teckos Pech wrote:
Rhivre wrote:
Teckos Pech wrote:


And maximizing profits means you maximize your revenues less costs of everything you are selling. So that covers your example with X and Y. Yes, dump your stock of X and recover your investment and switch to Y.



Maximizing profit is not always better than fast turnover.


Why is fast turn over not consistent with maximizing profits? If you have little control over the price, then yeah...fast turn over. If there is a better option, yeah fast turn over.

Holy ****. Roll



I have control over whether I sell it instantly to a buy order, or sell it via sell order.

If I want maximum profit, I would use sells. If I want isk now, I will dump it to buys, or dump it low on the market. (also, depending how much I bought it for as well....not everyone dumping prices is buying it on the same station, or at the same time).
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