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[RECLT] Product launch keynote

Author
Etienne Saissore
The Scope
Gallente Federation
#1 - 2013-09-14 23:24:55 UTC
This is a recording of a product launch keynote, delivered from Dodixie Federal Navy Assembly Plant on 09/14/115YC, 2208 EVEST.

The camera feed is showing a wide, empty presentation stage. The holoscreens behind the stage are displaying static. Someone in the audience coughs loudly.

Suddenly, the stage lights up. The lightning-eye logo of Reclamation Technologies appears on the screens, rotating slowly around their vertical axis. Etienne Saissore emerges from the shadows and walks to the center of the stage, in the middle of the spotlights.

"Good evening everyone. It is my pleasure to be here today to tell you about the new, exciting products our company is developing."

Cheering and applauds.

"But before I do tell you about our products, let me take a brief glance on the past, alright? What does our company actually stand for?"

Rhetorical pause.

"Reclamation means turning scrap into resources, extracting substance from waste and bringing forgotten or overlooked reservoirs to daylight."

Audience claps their hands, some are showing thumbs up.

"So, why are we here today?" Etienne makes a wide smile. "We are here because we are about to witness something amazing!"

Wild cheering, applauds, paper streamers.

"We have worked very hard to come up with something that could play an important role in your everyday life. Our designers have worked day and night to take our understanding of your needs to the next level. I'd like to mention that our main developer's role in this process has been invaluable."

Image of a middle-aged intaki appears on the holoscreens, rotating slowly. Once enough time has passed for some nods of approval, the image fades away, and is again replaced with RECLT's logo.

"And you know what? I think we got it right. Dear Mademouselles and Messeurs, let me introduce you something you have been waiting for ... our new flagship product ... "

An image of a ruminant appears on the holoscreen, radiating with ethereal light.

"Let me introduce you Le Boeuf!"

Roaring applauds follow, feet are stomped on the ground, some people stand up.

"Yes, it is true, folks. Reclamation Technologies is now involved in the biotech industry, creating high quality livestock solutions designed to meet and beat the challenges of the Empyrean era!"

Green and white confetti is raining down on the stage like snow, there's wild partying in the audience while the background music grows stronger and the camera feed fades away, little by little.
Laurentis Thiesant
Institute of Social Development
#2 - 2013-09-14 23:35:02 UTC
This sounds at least 80% more exciting than any of the product launches I attended while First Minister.
Capsuleers do like to entertain, I suppose.
Pieter Tuulinen
Societas Imperialis Sceptri Coronaeque
Khimi Harar
#3 - 2013-09-15 00:45:45 UTC
Wait, you mean you've learned to grow food in vats?

A-mazing!

For the first time since I started the conversation, he looks me dead in the eye. In his gaze are steel jackhammers, quiet vengeance, a hundred thousand orbital bombs frozen in still life.

Makkal Hanaya
Revenent Defence Corperation
#4 - 2013-09-15 06:39:36 UTC
It's a cow.

Your product lunch is a cow.

Render unto Khanid the things which are Khanid's; and unto God the things that are God's.

Pieter Tuulinen
Societas Imperialis Sceptri Coronaeque
Khimi Harar
#5 - 2013-09-15 06:48:28 UTC
Why in the name of the Maker would you expend the resources to grow the bits of the cow that you don't eat?

For the first time since I started the conversation, he looks me dead in the eye. In his gaze are steel jackhammers, quiet vengeance, a hundred thousand orbital bombs frozen in still life.

Etienne Saissore
The Scope
Gallente Federation
#6 - 2013-09-15 09:41:11 UTC
Pieter Tuulinen wrote:
Wait, you mean you've learned to grow food in vats?

A-mazing!

Thank you for your interest Sir. We are not claiming a scientific break through, but launching an outstanding high-quality product which is carefully engineered and designed to appeal to the tastes of even most exquisite consumers.

Pieter Tuulinen wrote:

Why in the name of the Maker would you expend the resources to grow the bits of the cow that you don't eat?

This is an excellent question. Our company is committed to follow and and even go beyond all the best practices of planetary production. Even a sculptor has to start with just a stone, and I assure you that those seemingly unnecessary bits are needed to reach the highest quality attainable.

What is special about livestock industry is that different production functions do not integrate well and therefore small and large businesses can co-exist. After the cattle has reached a certain weight, its journey will continue on higher phases of production. The role of our company is to participate in the industry on a relatively low level and there are other operators who are better suited for handling the further processing phases.

To satisfy your curiosity, I recommend you and your family to make an entertaining and educational visit to a farming installation, and observe with your very own eyes how livestock is grown, from proteins and biofuels to a healthy and strong animal.
Etienne Saissore
The Scope
Gallente Federation
#7 - 2013-09-15 09:43:39 UTC
Laurentis Thiesant wrote:
This sounds at least 80% more exciting than any of the product launches I attended while First Minister.
Capsuleers do like to entertain, I suppose.

Besides the studio audience, I would also like to thank the pilots present in Dodixie local for making the event as entertaining as it was.
Etienne Saissore
The Scope
Gallente Federation
#8 - 2013-09-15 10:19:34 UTC
Makkal Hanaya wrote:
It's a cow.

Your product lunch is a cow.

Thank you for your interest. I would like to point out that although for some people a cow may seem mundane as a product, it has far reaching implications.

Being endowed with an effective food production package can be said to have played an important role in the spread of civilizations across the planetary surfaces and across the stars. On cold or desert worlds, the agriculture was not able to support large populations and to allow them to develop a technological edge.

Historically, the diet of the Amarr seems to have had a significant bias on wheat. Grain production makes it easy to collect taxes, which could be one of the reasons why their society has developed a high degree of hierarchy.

The Gallente Prime on the other hand was always fragmented to islands, and was better suited for animal husbandry. The difficulties associated with the vertical integration of cattle production, and the demands of the animal breeding and environmental conditions may have contributed to the diversity and societal structures which eventually became an integral part of the Federal organization model.

To this day, the availability of cheap nutrition is an aspect which needs to be taken into account in terraforming efforts.
Scherezad
Revenent Defence Corperation
Ishuk-Raata Enforcement Directive
#9 - 2013-09-15 13:28:13 UTC  |  Edited by: Scherezad
A cow? You are growing a living, thinking, intelligent being, nurturing it from a fetus to adulthood... and then you are killing it, dissecting it and eating it? When you have the option of growing the nutritional components independent of its brain?

I don't think I even want to ask why. I don't think that a generous, or sane, answer even exists.

Edit: I have of course jumped to conclusions, I apologise. Cows make milk. They are contributing by making milk. I'm sure that's it. Again, my apologies for the spurious accusation.
Tiberious Thessalonia
True Slave Foundations
#10 - 2013-09-15 13:40:49 UTC
Scherezad wrote:
A cow? You are growing a living, thinking, intelligent being, nurturing it from a fetus to adulthood... and then you are killing it, dissecting it and eating it? When you have the option of growing the nutritional components independent of its brain?

I don't think I even want to ask why. I don't think that a generous, or sane, answer even exists.

Edit: I have of course jumped to conclusions, I apologise. Cows make milk. They are contributing by making milk. I'm sure that's it. Again, my apologies for the spurious accusation.


I kind of have to agree with this, here. Does the fact that it has a brain add significant taste to the meat?
Shiori Shaishi
Doomheim
#11 - 2013-09-15 13:54:45 UTC
Tiberious Thessalonia wrote:
I kind of have to agree with this, here. Does the fact that it has a brain add significant taste to the meat?

Take a moment to consider what you know about human nature; and the answer will stare you in the face, really.
Veikitamo Gesakaarin
Doomheim
#12 - 2013-09-15 14:52:11 UTC
Scherezad wrote:
A cow? You are growing a living, thinking, intelligent being, nurturing it from a fetus to adulthood... and then you are killing it, dissecting it and eating it? When you have the option of growing the nutritional components independent of its brain?

I don't think I even want to ask why. I don't think that a generous, or sane, answer even exists.

Edit: I have of course jumped to conclusions, I apologise. Cows make milk. They are contributing by making milk. I'm sure that's it. Again, my apologies for the spurious accusation.


I have to admit, having tried natural food products recently, I still had difficulty with the idea of slaughtered or butchered meat products. I think I've overcome reservations as regards certain fruit, vegetable and crop products, but natural meat? I don't think I'll be able to overcome the concept of killing an animal just to eat it in this day and age as being nothing short of a sign of unnecessary barbarism. Given that we already have the tools and technology to grow such meat products, the slaughter and consumption of animals still engenders a degree of revulsion and disgust in me, just as much as I consider the practice as a sign of cultural and ethical regression.

Kurilaivonen|Concern

Etienne Saissore
The Scope
Gallente Federation
#13 - 2013-09-15 15:24:56 UTC
Scherezad wrote:
A cow? You are growing a living, thinking, intelligent being, nurturing it from a fetus to adulthood... and then you are killing it, dissecting it and eating it? When you have the option of growing the nutritional components independent of its brain?

I don't think I even want to ask why. I don't think that a generous, or sane, answer even exists.

Edit: I have of course jumped to conclusions, I apologise. Cows make milk. They are contributing by making milk. I'm sure that's it. Again, my apologies for the spurious accusation.

There is no need to apologize, you are presenting a valid question which is undoubtedly interesting for a many viewers.

Our company invests in the safety and wellness of the livestock in our care. To make sure that our products provide the highest quality experience possible, it is most practical to let the bodily functions of the living organism to be controlled by a brain - a practice which is also common in the medical cloning business.

We are nurturing the animals with feedstuffs until they reach a certain weight, and then sell them either directly to the consumers, or to the representatives of the further processing sector. As you say, an outstanding example of this sector is the dairy industry.
Ailer Stane
Doomheim
#14 - 2013-09-15 18:45:04 UTC  |  Edited by: Ailer Stane
Scherezad wrote:
A cow? You are growing a living, thinking, intelligent being, nurturing it from a fetus to adulthood... and then you are killing it, dissecting it and eating it? When you have the option of growing the nutritional components independent of its brain?

I don't think I even want to ask why. I don't think that a generous, or sane, answer even exists.

Edit: I have of course jumped to conclusions, I apologise. Cows make milk. They are contributing by making milk. I'm sure that's it. Again, my apologies for the spurious accusation.

It is indeed a cow. But a very special variety of cow. A cow designed to be robust in a variety of environments yet.... well for lack of a better term tasty. The respect for life you show regarding livestock is confusing. Are you simply opposed to killing or rather eating the things you kill? Crews, cows, what have you.
Narcisa De Fontaine
Core Medical Group
#15 - 2013-09-15 19:08:11 UTC
Oh come on, this is the oldest dance in the cluster. You can keep your vat farmed protein, I want food with character. if I have to lamp a cow over the head with a rock a few times to enjoy the real thing then - dammit - I will.

I'll stop eating animals when they stop tasting so good. Thank you Etienne, for doing your part to make sure we won't run out.
Makoto Priano
Kirkinen-Arataka Transhuman Zenith Consulting Ltd.
Arataka Research Consortium
#16 - 2013-09-15 19:25:15 UTC
To those wondering why one would grow the whole cow:

Bones for stock and demiglace;
Non-ideal cuts for ground meats;
Stomach and entrails for various types of stews and sausages.

It might not be as efficient as vat protein, but vat protein often lacks the character and flavor of a properly-raised animal. This isn't to say there's something to utilitarian approaches to food; but there's also luxury to be had.

That, and as PRIAN is the producer of Torped-Os™ brand breakfast cereal, I understand the value of a good commercial food product. Good luck and good fortune, Mr. Saissore.

Itsukame-Zainou Hyperspatial Inquiries: exploring the edge of the known, advancing the state of the art. Would you like to know more?

Makoto Priano
Kirkinen-Arataka Transhuman Zenith Consulting Ltd.
Arataka Research Consortium
#17 - 2013-09-15 19:28:42 UTC
Makkal Hanaya wrote:
It's a cow.

Your product lunch is a cow.


Oh. Oh, that's terrible. Please tell me you didn't mean that, Hanaya-kirjuun.

Itsukame-Zainou Hyperspatial Inquiries: exploring the edge of the known, advancing the state of the art. Would you like to know more?

Fredfredbug4
The Scope
Gallente Federation
#18 - 2013-09-15 19:58:19 UTC
Have you considered cybernetically augmenting cows so they could produce higher quality milk?

Watch_ Fred Fred Frederation_ and stop [u]cryptozoologist[/u]! Fight against the brutal genocide of fictional creatures across New Eden! Is that a metaphor? Probably not, but the fru-fru- people will sure love it!

iyammarrok
Drunken Beaver Mining
Gnawthority
#19 - 2013-09-15 20:08:59 UTC
Fred, I'd suggest making sure your milk isn't coming from a 'Boeuf' ... might taste a bit salty.

now a 'Vache' on the other hand. Much better.

Not indicative of corporate policy unless otherwise stated.

Makoto Priano
Kirkinen-Arataka Transhuman Zenith Consulting Ltd.
Arataka Research Consortium
#20 - 2013-09-15 20:10:42 UTC
Hmmm. I suspect that JitaMoo!™ has the dairy product market cornered, Fredfred-- at least in State markets. Still, Mr. Saissore may consider contacting Katrina Oniseki-Charantes about technology licensing...?

Itsukame-Zainou Hyperspatial Inquiries: exploring the edge of the known, advancing the state of the art. Would you like to know more?

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