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Devalued ISHUKONE Shirt? CCP Marketing Malpractice? [UPDATE]

First post
Author
Totalrx
NA No Assholes
#61 - 2012-06-25 20:02:40 UTC
Wait......

Sorry, I am trying to really understand this one....

13 PLEX = $229.89

Someone invested the equivalent of $229.89 FOR A VIRTUAL T-SHIRT?!?!??!!?

I just can't wrap my head around this one lol
Cloned S0ul
POCKOCMOC Inc.
#62 - 2012-06-25 20:55:10 UTC
In fact whole internet and software is Virtual... we pay for things that not exist in real word. No mater if t-shirt-mp3 song, visual upgardes, programs that make windows look better etc, games addons etc, all is virtual. We pay for binary numbers.
Crunchie Attuxors
Always Another Corporate Venture
#63 - 2012-06-25 21:19:36 UTC
CPP trolled you?

You don't say? "."

Eve forums official anthem: http://www.youtube.com/watch?v=pudOFG5X6uA Real men tank hull. Fake women shield-tank Gallente.
Mr Epeen
It's All About Me
#64 - 2012-06-25 21:23:01 UTC
Why in God's name are you people so willfully misunderstanding the OP?

It's not about price fluctuations.
It's not about market forces.
It's not about any of the other weird crap y'all are posting.

What it is about is CCP offering a one-off item in exchange for a significant purchase of PLEXes and then doing a complete reverse after putting the money in their pockets.

I fully agree with the OP and have now taken CCP off all my white lists so as not to be offended, or even taken in, by these marketing lies in the future. This, of course, means they have also lost me as a customer for any legit stuff they may offer since I will not see it.

That, CCP, is Karma.

Mr Epeen Cool
SmilingVagrant
Doomheim
#65 - 2012-06-25 21:24:52 UTC
The Antiquarian wrote:
Opodiphthera Eucalypti Lepdoptera wrote:
The Antiquarian wrote:
Doc Mulder wrote:
I think it's funny.

Just like 30 years ago when my buddy bought an 8088 PC for $5 Grand...and 6 months later it could be had for $900.00. I laughed at him too...


I think it's funny too.

What you say has nothing to do with our issue. We are not talking about the obsolescence of an item or the decrease in price because of increase in supply. We are talking about CCP's "almost-cryptic-deceptive" marketing practice that incentivize us to dish out hundreds of dollars by making it sound as if this unique collectible item is obtainable contingent upon paying actual cash, when 6 months down the road, they resell it for 50 cents each.


Read that with attention folks, he didn't bough the Plex, he bought the digital shirt.


Yes, I bought PLEXs to get the damn shirt. I don't see anything wrong with that. I am spending what I earned. Some spend it on hookers and enjoy a colorful concoction of STDs and Herpies. I spend it on nerdy items.


Well I guess you are at peace with the fact that you are an idiot at least.
iskflakes
#66 - 2012-06-25 22:48:06 UTC
This patch was incredibly poorly planned. Some time ago I bought several of these "limited edition" shirts off the market for over a billion isk each as an investment. I woke up today to find that _without any announcement or warning_ these items have been made worthless. This happened to several other NEX items I was holding as well.

I have lost at least 5 billion isk due to this patch - If an item is supposidly "limited edition" it should stay that way. If you want to change it, you should give a full list of the items you will be releasing, and you should reimburse people such as myself who have poured countless hours into obtaining these now worthless items.

That money was going to fund my subscriptions over the next few months, but now what will I do?

-

Odelya d'Hanguest
Order of St. Severian
#67 - 2012-06-25 23:23:49 UTC
I also did some trading with “special” items. Pretty annoying. A warning wouldn't have mattered, what matters it that they did it. Well done CCP, now everyone is unsatisfied: Those people who liked NEX items and those people who hated them from the start.

Maybe you can make some kind of reimbursement? Maybe even in a such a smart way that Goons can blow up freighters full of uniforms for profit?

But what really bulls me are those folks who are spending time in a computer space game forum blaming other people that they bought a virtual shirt. And you think you're smart?
Rikula
Doomheim
#68 - 2012-06-25 23:32:32 UTC
I too am very unhappy about my lost invested isk. However, I am also unhappy about the fact that it seems I can't trust CCP to produce limited number items, or to respect implied or hinted single releases.

So I agree with OP, but disagree with car analogy. It would be more like if you purchased a train set that advertised 'special edition locamotive inside, unavailable anywhere else!'. As an avid collector (and the locomotive advertisement was obviously *targeted* at collectors) you purchase it, only to find out a few months down the road they are selling your supposed 'special edition' locomotive for 1% the price it was worth as part of the original set. Now every kid with a train set has one. It is important for a customer to be able to trust the implications of a company's words. In the case of the train collector, he should be able to trust the company that the locomotive will remain special.

While I didn't use the plex offer, I think people are rightly upset about it. It looks borderline scam, but not the sort that's allowed in EVE. Incentivize an offer with a 'special edition' to get more purchases, but then remove the specialness of it later. And to what end? There was no good reason to make it so cheap and common in the end.

Side note: SOME of the lost isk or Aurum due to devalued itemsis also the result of actual error. 4 items that CCP said explicitly would not be lowered were, having duplicate entries in the NEX. It seems plausible to me that the release of the ishukone and the red/black women's coat was an error just like the release of these duplicates. CCP will have to fix this, but it's now going to be a mess. And they will have to fix it because some of these purchases involve money, and they said it would not change.
iskflakes
#69 - 2012-06-25 23:53:01 UTC
Everybody who's been shafted by this should petition it. That might get their attention.

-

Ranger 1
Ranger Corp
Vae. Victis.
#70 - 2012-06-26 00:03:43 UTC
The phrase you are looking for, and will not find in the original offer, is the term "Limited Edition"... which is not the same thing as a "Special Edition".

View the latest EVE Online developments and other game related news and gameplay by visiting Ranger 1 Presents: Virtual Realms.

Tippia
Sunshine and Lollipops
#71 - 2012-06-26 00:08:09 UTC
Mr Epeen wrote:
What it is about is CCP offering a one-off item in exchange for a significant purchase of PLEXes and then doing a complete reverse after putting the money in their pockets.
No, what it is about is the OP getting fooled by a “one-time offer” and thinking that, unlike every one-time offer ever, it was the items that were “one-time” and not the offer itself.

He blames CCP for this, but hasn't been able to offer much proof that they're at fault.
Sidious Lord
Doomheim
#72 - 2012-06-26 00:16:43 UTC
Kudos to you, Tippia, for bothering with trying time and again to explain how everything connects together in this case. The thread was already "won" with the key chain analogy, yet people keep coming back like a stubborn and spoiled child that refuses to accept no for an answer. I'm amazed that this thread has actually reached six pages.

Forever faithful to the Royal Amarr Institute

ITTigerClawIK
Galactic Rangers
#73 - 2012-06-26 00:18:33 UTC
The Antiquarian wrote:
I try to keep myself calm, but this is just way too outrageous that I had to vent here again and again.

You, CCP, made it sound as if ISHUKONE SPECIAL EDITION Shirt was only available contingent upon the purchase of 13 X PLEXs several months ago. I didn't have to, but I took the damn bait, with the expectation that CCP and its honest marketing department will maintain the "uniqueness" and rarity of these special items.

But you decide to reward those who took that "extra leap of faith" by treating us like ***** and dingleberries and having these same items available for 50 cents each several months later. Where is fairness in this?

CCP, You should have MADE IT ADAMANTLY CLEAR FROM THE BEGINNING THAT AFTER 6 MONTHS, THESE SPECIAL ITEMS WILL BE AVAILABLE FOR 50 CENTS EACH!

CCP should make appropriate reparation by rewarding the previous faithful ISHUKONE SPECIAL SHIRT owners with other equivalent UNIQUE items.

Prior to this debacle, the shirt had a market value of approximately 1.2-1.3B. Now, it costs 11 million to purchase.


lol this post is gold.

And also this is what happens when you spend stupid amounts of cash on a virtual item, i hope this happens to EVERY person who bought one of those dam monocles and i hope they felt like **** and dinglebetties also.
Rikula
Doomheim
#74 - 2012-06-26 00:19:29 UTC
Ranger 1 wrote:
The phrase you are looking for, and will not find in the original offer, is the term "Limited Edition"... which is not the same thing as a "Special Edition".


And it doesn't need the word "limited". In my trains example, I used the word "special". And indeed, what is "special" about the ishukone shirt now? Nothing.

Even substituting 'limited' with 'special' doesn't justify or explain the current situation. Indeed, I expect this is an error - that these items were released in error alongside those other NEX items that were clearly duplicated in error, and contrary to what CCP stated:
"Existing items from before June 19th will remain in the store, for now, at the current prices so that we don’t devalue the investment that some players have already made."
But that didn't happen. They devalued items they explicitly said they would not, and devalued some items that they did not explicitly say they would not (but one could reasonably expect they would not).

Furthermore, I think that even those who are not burned by this should be upset. EVE is made better by having rare, limited numbers of items. I will never have a dreadnought in high-sec, but I like the fact that some people do. I will never have certain "special' ships, but I like that others do. I would be upset if those dreadnoughts get moved to low-sec, even though it does not affect me. It's about what we want the game to be like.

And this is also about trust in advertising - and it's made even more complicated when the offers are in connection with real money (eg, plex purchases) or microtransactions which are translatable to real money (eg, aurum purchases). There is more onus on CCP in these instances to be careful what they are implying and protect the purchases of people.

And you need trust for the NEX store to work - so this is all in CCP's best interest. Imagine you were one of those silly people who purchased a monocle with aurum you obtained from spending real money. Now, imagine also that CCP allows the transfer of Aurum between players. Suddenly everyone with a couple of alts is topping up their aurum, buying monocles and selling them on market. The monocle you paid real money for (stupidly or not) is suddenly worth a lot less.

Are you, the person with cash to burn on the NEX, going to buy from the NEX again? I doubt it. If you didn't see the monocle as a waste of money in the first place, you will by now.

There's a whole lot of trust issues that are being created. And the cleanup is going to be a *****.
Rikula
Doomheim
#75 - 2012-06-26 00:22:31 UTC
ITTigerClawIK wrote:


lol this post is gold.

And also this is what happens when you spend stupid amounts of cash on a virtual item, i hope this happens to EVERY person who bought one of those dam monocles and i hope they felt like **** and dinglebetties also.


You are clearly not someone CCP should be listening to. They WANT the NEX to work, and for people to value their virtual clothes, whereas you are laughing because you see the fact that people who value virtual clothes and the NEX are being burned by CCP.

In other words, your post supports the complaints in this thread. If CCP wants the NEX to work, and for customers to have trust, then they have made an error. They were made a fool of by CCP for using the NEX and valuing virtual clothing. The lesson here: don't value EVE virtual clothes, don't trust the NEX.

I doubt that's the lesson CCP is wanting to give.
Andrea Roche
State War Academy
Caldari State
#76 - 2012-06-26 00:22:31 UTC
ROFL
You are pissed off cos of a monacle?
Besides you forgot the monacle is old now and it went out of fashion! Lol
Tippia
Sunshine and Lollipops
#77 - 2012-06-26 00:23:04 UTC
Rikula wrote:
And it doesn't need the word "limited". In my trains example, I used the word "special". And indeed, what is "special" about the ishukone shirt now?
The same thing that's “special” about the “Aliens Special Edition” (available to everyone at their local video store): it's different from the normal version.

Quote:
And this is also about trust in advertising
…and the question remains: what did the offer actually say?
ThisIsntMyMain
Doomheim
#78 - 2012-06-26 00:23:58 UTC
Wait, wat ? Do I read this right ?


  • The OP buys 13 PLEX and gets a free limited edition virtual shirt.
  • If he sold the shirt back then he could have got 1.2 B extra ISK on top of the PLEX he bought
  • CCP 6 months later release the virtual shirt in the Nex Store. The collector value vanishes as you would expect
  • OP whines because he didnt cash out in time


He got the ISK for the PLEX he bought. He took a gamble and failed to cash in on the free virtual shirt before it was no longer limited edition.

Whats the problem ?
Gul'gotha Derv'ash
The Scope
Gallente Federation
#79 - 2012-06-26 00:28:06 UTC
That is a rather big boot to the nuts imo. CCP stated they were releasing items at a much cheaper price than usual, but wouldn't touch the other item prices to keep the market prices stable on them. I can see this being where they kind of screwed the market for the shirt. Though I would never pay 1b for a shirt...
Ranger 1
Ranger Corp
Vae. Victis.
#80 - 2012-06-26 00:29:16 UTC
ThisIsntMyMain wrote:
Wait, wat ? Do I read this right ?


  • The OP buys 13 PLEX and gets a free limited edition virtual shirt.
  • If he sold the shirt back then he could have got 1.2 B extra ISK on top of the PLEX he bought
  • CCP 6 months later release the virtual shirt in the Nex Store. The collector value vanishes as you would expect
  • OP whines because he didnt cash out in time


He got the ISK for the PLEX he bought. He took a gamble and failed to cash in on the free virtual shirt before it was no longer limited edition.

Whats the problem ?


There isn't one, other than the OP is publicly flagellating himself and attempting to make people believe the whip is in CCP's hand. Smile

View the latest EVE Online developments and other game related news and gameplay by visiting Ranger 1 Presents: Virtual Realms.