Son of a...
in EVE Communication Center
Before you go destroying a valuable item, please look up the values of killmails on the pods.
One public killboard shows both pods valued at 0 isk, another at 10,000 isk and a third values a regular pod at 1m isk and the "golden" pod at 0 isk. These were killmails without any implants in slots 1-10 of course. Since it's naughty to post killmails here I'm afraid I can't link examples, but the above checking only took a few minutes and I encourage you to verify it for yourself.
There are times when traveling in a pod makes sense (or is at the very least unavoidable) but people do it far more often than they should. As Elena said, if you're in a ship, no one has any idea what kind of pod you're in. I recommend keeping it that way whenever possible.