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Fanfest 2012 Breaking News: UK Pricing

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CCP Navigator
C C P
C C P Alliance
#1 - 2012-03-23 16:10:21 UTC  |  Edited by: CCP Navigator
UK players have been an important part of the EVE community from the very beginning, organizing some of the very first player meets, being at the forefront of EVE’s PvP alliances and expanding the EVE experience with such creations as the Clear Skies movie trilogy. The enthusiasm and creativity of these players has only underlined the importance of the UK market as we enter a very exciting time for the EVE Universe. The new price for UK players will be £9.99.
RaTTuS
BIG
#2 - 2012-03-23 16:34:23 UTC  |  Edited by: RaTTuS
At last \0/

how much for 12Mnth ?

as I'll have umm 7months left ..... ;-p

http://eveboard.com/ub/419190933-134.png http://i.imgur.com/kYLoKrM.png

Richard Howe
Imperial Academy
Amarr Empire
#3 - 2012-03-23 16:41:11 UTC
RaTTuS wrote:
At last \0/

how much for 12Mnth ?


Seconded
Matari Rogue
Brutor Tribe
Minmatar Republic
#4 - 2012-03-23 16:47:45 UTC
Much cheaper.

Will plex prices follow suit?
Khanh'rhh
Sparkle Motion.
#5 - 2012-03-23 17:36:46 UTC
Finally, a game company that recognizes that €15 != £15

"Do not touch anything unnecessarily. Beware of pretty girls in dance halls and parks who may be spies, as well as bicycles, revolvers, uniforms, arms, dead horses, and men lying on roads -- they are not there accidentally." -Soviet infantry manual,

Buzzmong
Aliastra
Gallente Federation
#6 - 2012-03-23 18:27:54 UTC
Yay! Big smile

Except I bought a 3-month sub a couple of days ago. Typical. Ugh
Altor Quon
Vadimus Quarrier Works
#7 - 2012-03-23 18:28:06 UTC
Khanh'rhh wrote:
Finally, a game company that recognizes that €15 != £15


well, 15$ is still 15€...
Joshua Aivoras
Tech IV Industries
#8 - 2012-03-23 19:30:49 UTC
Altor Quon wrote:
Khanh'rhh wrote:
Finally, a game company that recognizes that €15 != £15


well, 15$ is still 15€...


9.99 euros = 13.2497 US dollars

95% of the players are loving EVE, the other 5%? On the forums.
Khanh'rhh
Sparkle Motion.
#9 - 2012-03-23 19:40:29 UTC  |  Edited by: Khanh'rhh
Joshua Aivoras wrote:
Altor Quon wrote:
Khanh'rhh wrote:
Finally, a game company that recognizes that €15 != £15


well, 15$ is still 15€...


9.99 euros = 13.2497 US dollars


$15 USD = €11.30 = £9.45

Previously (or now, in fact) Eve costs $26.46 a month, converted, from PLEX.

"Do not touch anything unnecessarily. Beware of pretty girls in dance halls and parks who may be spies, as well as bicycles, revolvers, uniforms, arms, dead horses, and men lying on roads -- they are not there accidentally." -Soviet infantry manual,

Tina Mori
Maniacal Miners INC
The Legends In The Game
#10 - 2012-03-23 20:33:56 UTC
From which exact date is this effective??

(It`d make make Power of Two offer much more expensive)
Kuze Kalfen
Minmatar Militia Noobs Corporation
#11 - 2012-03-23 20:40:16 UTC
Still going to be a £1.50 direct debit on top of that? Best not be.
Geister Bob
Doomheim
#12 - 2012-03-23 21:04:52 UTC
1 plex via eve plex store = €17.49 special offer (normal price = €19.99)!

£9.99 = €11.95

Looks like mainland Europeans are getting ripped off here.

Needs balancing...!
Konrad Kane
#13 - 2012-03-23 21:22:35 UTC
Can I give someone a hug? Great news!!
Llewelyn Fawr
1st Tax Avoidance Brigade
#14 - 2012-03-23 21:28:36 UTC
\0/
Now where can i buy plex for £9.99?
Lairel Dallocort
Hot Lobster
#15 - 2012-03-23 22:08:45 UTC
What people also don't understand is that the purchasing power of $1 US does not equal the purchasing power of £1 UK:

http://en.wikipedia.org/wiki/Purchasing_power_parity#OECD_comparative_price_levels

In that article, specifically the link I have here, it discusses how you can have a denomination of currency that is worth more than another based on purchasing power. For example, the OECD comparative price levels for the UK is 124. This means that an American living in the UK would have to pay $124 US for the same things that they would pay $100 US in the United States for.

Once you understand how this works, you can compare the new prices of EVE monthly:

£9.99 British pounds sterling = $15.8551 US (as of today)

$15.8551 / 1.24 = $12.74

So basically, as of today's data, the people in the UK are paying $12.74 US per month for EVE.

I think that is fair, personally, since for the past 9 years they have been paying near £20 per month, however in the future I think that game companies need to consider the impact of actual economics on their prices.
Buzzmong
Aliastra
Gallente Federation
#16 - 2012-03-23 22:25:21 UTC  |  Edited by: Buzzmong
Lairel Dallocort wrote:
I think that is fair, personally, since for the past 9 years they have been paying near £20 per month, however in the future I think that game companies need to consider the impact of actual economics on their prices.


Well, actually...not quite.

For the longest time there was a 1.7 or better exchange rate for £ -> $, and lots of people, including myself, used to buy Timecodes from places like Shattered Crystal at USD prices ($15 for 30 days iirc) via paypal.

So, with factoring in exchange fees + paypal fees, most of us who did it that way were paying the equivilant ~$16-17 USD or about £9-10 at the time.

Of course, that's with the old exhange rates before the recession hit in 2009/2010 and rates plummeted.


Interestingly enough, as it currently stands for us in the UK, CCP charges us in Euros.

In my case, I just bought 3 months for 38.85 EURO via CCP and Paypal, which equates to about £32.50, or £10.80 per month at current exchange rates. I could probably get it cheaper if I went back to buying timecards again, but I'm lazy and it's not really worth the hassle now I'm working properly.

In short, a new £9.99 sub fee per month is a fair bit cheaper for us and puts us properly on par with the US, which'll be even better when buying in blocks Big smile
Valek Noor
Hedion University
Amarr Empire
#17 - 2012-03-23 22:26:45 UTC
why oh why does this always happen just after i paid out for another 6 months at the old prices grrrrr
Hiram Alexander
State Reprisal
#18 - 2012-03-23 23:46:36 UTC
That's more great news, thank you.
Riyal
invidious Squid
#19 - 2012-03-24 08:53:00 UTC
Brilliant change, this puts eve in line with other (lesser of course) mmo subscription costs.

In hindsight my post should have had more psssshhhh
Mecinia Lua
Galactic Express
#20 - 2012-03-24 10:04:42 UTC
Considering how much Obama and Bush have deflated the dollar with mad printing in the last 4 years I'm not surprised, nor do I hold it against those in the UK :)
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