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Does CCP advertise EVE Online anywhere?

Author
Joia Crenca
Science and Trade Institute
Caldari State
#1 - 2015-04-15 23:46:55 UTC
I ask because I never see ads for it anywhere that I go on the internet.
Dani Maulerant
The Scope
Gallente Federation
#2 - 2015-04-15 23:48:57 UTC
Now that you mention it, the only place I have seen ads are sites that are already connected to EVE such as the player news sites and such. But I've never been on a regular video games news site, or entertainment page, and seen an EVE ad.

hmmmm....
Ned Thomas
Sebiestor Tribe
Minmatar Republic
#3 - 2015-04-15 23:58:15 UTC
Before I subscribed, if I looked up something Eve related (I kept tabs on the game for a while before taking the plunge), I would see banner ads for it everywhere for about 3 days. Like, a fan forum for my favorite football team was covered in them kind of everywhere. Since subscribing a year ago, I haven't seen one.
Mario Putzo
#4 - 2015-04-16 00:02:53 UTC
EVE advertises itself.
Unsuccessful At Everything
The Troll Bridge
#5 - 2015-04-16 00:13:45 UTC
I found Eve long ago when I was googling for a catalytic converter for a 1983 Camaro, and one of the hits was for the Catalyst (yay google!) At first I was all like "ooooooohhhhh spaceships!".. but then I was all like "..oh.. subscriptions.." then later I was all like "OH! Free trial!" and then I was all like "How do I uh the do stuff? Where is the butan? How do I the .. wow red cross.. sweet Ill shoot OMG OMG OMG IM DYING OMG OMG SCREECH SCHREEEECH HULL ALARM BOOOOM Whats this egg thing?" then I paid the things and got the stuff and found friends and learned to play and did the things with the stuff. True story.

Since the cessation of their usefulness is imminent, may I appropriate your belongings?

Paranoid Loyd
#6 - 2015-04-16 00:20:29 UTC
Everyone always bags on Steam but Steam is how I found Eve.

"There is only one authority in this game, and that my friend is violence. The supreme authority upon which all other authority is derived." ISD Max Trix

Fix the Prospect!

Kaarous Aldurald
Black Hydra Consortium.
#7 - 2015-04-16 00:23:34 UTC  |  Edited by: Kaarous Aldurald
I was introduced to EVE Online not by having ever heard of it before, but by stumbling across someone playing it on a laptop on the library wifi while I assisted a policeman in throwing out a homeless man who was masturbating in the periodicals section.

No foolin'.

Really? You can't say cocaine but you can say masturbating? CCP please.

"Verily, I have often laughed at the weaklings who thought themselves good because they had no claws."

One of ours, ten of theirs.

Best Meltdown Ever.

Jonah Gravenstein
Machiavellian Space Bastards
#8 - 2015-04-16 00:25:26 UTC  |  Edited by: Jonah Gravenstein
Mario Putzo wrote:
EVE advertises itself.
QFT

Who needs to advertise when the BBC cover nullsec events and stuff like the collapse of the EBank. When things like the Guiding Hand Social Club escapade are talked about in the mainstream press, on gaming sites and game forums regardless of their flavour.

In the beginning there was nothing, which exploded.

New Player FAQ

Feyd's Survival Pack

Velarra
#9 - 2015-04-16 00:30:12 UTC
I recall reading about and seeing advertisements for an upcoming sci-fi mmo Eve Online, on Slashdot. Unfortunately there were only space ships, and at the time you couldn't run it on a PPC G4 based computer.
Vimsy Vortis
Shoulda Checked Local
Break-A-Wish Foundation
#10 - 2015-04-16 00:31:46 UTC
I used to get a metric buttload of EVE ads everwhere, particularly the "be the villain" ones when that was a thing. Also I remember seeing the Incursion cinema trailer (which was for some reason worse than the regular incursion trailer).

With Valkyrie and DUST (and ostensibly Legion) using money for development I can imagine there not being a tremendous quantity of spare revenue for ad campaigns right now.
Nariya Kentaya
Ministry of War
Amarr Empire
#11 - 2015-04-16 00:38:01 UTC
Back when battlestar galactica came out and i was like, a wee lad, somehow promoted to a lieutenant of red_wing (at the time was the premier guild for the humans, had alot of server crushing skirmishes against the bigger cylon players, man i love that game if only because lik in EVE everyone knew eachother at the upper levels, like wackomaniac and dropping 1500 dollars on the game to near max out everything), digressing, was always wondering where our players disappeared to during what should be peak hours, later found out about EVE from a guy in game (who i oddly despite it being near 7 years later clearly remember the name of, Ibrahm_Gaunt, dunno why i remember that, bleh bad brain, stop ranting), either way, told me to try EVE, and pick amarr, and after he remotely talked me through the excuse we had of a tutorial, poorly i might add, i got into EVE.

Honestly i think the only reason i stayed on with EVE was because of 2 things, 1) the mining corp i joined had alot of drunk aussies in it, which meant tons of ill-fit, ill-organized, lowsec roams resulting in lots of kills and deaths

and 2) a group of about 6 or 7 players i ended up sticking with across like 8 or 9 corporations over 4 years (still kinda sad drama broke up the band, mostly revolving around dota 2)
Joia Crenca
Science and Trade Institute
Caldari State
#12 - 2015-04-16 00:38:37 UTC
Vimsy Vortis wrote:
I used to get a metric buttload of EVE ads everwhere, particularly the "be the villain" ones when that was a thing. Also I remember seeing the Incursion cinema trailer (which was for some reason worse than the regular incursion trailer).

With Valkyrie and DUST (and ostensibly Legion) using money for development I can imagine there not being a tremendous quantity of spare revenue for ad campaigns right now.



As much as I think marketing and 'consultants' waste a metric gluteus-ton of money, you must keep new eyes coming to your product if you have people wandering away, or your subscriber base gets too low before you've realized you're in trouble.
Zealous Miner
Doomheim
#13 - 2015-04-16 04:05:04 UTC
I found out about EVE online while in college. A bunch of my fellow nerd classmates were always huddled over in the corner playing EVE during free periods. I would only glance over every so often to see what was happening. The only ship I ever saw being flown by any of them was the Velator.Lol They were always eager to offer free trials and newbie support to anybody who showed interest in what they were playing though. I started playing after I got out of school. Kind of regret never trying it out back then, but oh well.

That being said I see it being advertised a lot around gaming sites. You can also find it sometimes on news sites like Forbes and such, but then again those sites have done numerous stories on EVE before so I guess it's really not surprising. Anytime you do a search of EVE Online without adequate tinfoil coverage you're going to see their ads all over any typical site with banner ads though.

Fedo. Fedo? Fedo!

Schmata Bastanold
In Boobiez We Trust
#14 - 2015-04-16 04:09:46 UTC
Hard to say with AdBlock enabled for everything :)

Invalid signature format

Rastafarian God
#15 - 2015-04-16 04:11:27 UTC
I used to see Banner ads for it AFTER i started playing. Never before. I cant recall ever seeing an EVE advertisement since then other then on there own sites and social media accounts.

If I knew about eve when it came out, I would have played it from the start but it took 6 years of the game existing to where I finally heard about it in an Off Topic post on a car forum I used to frequent. Word of mouth is why I'm here.

Ive always thought there marketing was a little sub par, but I run ad block on everything other then my phone now so.



Chainsaw Plankton
FaDoyToy
#16 - 2015-04-16 04:42:39 UTC
Paranoid Loyd wrote:
Everyone always bags on Steam but Steam is how I found Eve.


I remember for a while when steam was still new and it would poop itself pretty much every time it being sucky. but I haven't had a problem with it in forever. That said it sounds like having an eve account through steam has a few annoyances, but I haven't had to deal with it. Also sounds like a bunch of people seem to join Eve whenever there is a steam sale.

I question the effectiveness of ads. Seeing banner adds for games really does nothing for me. Things like the This is eve trailer, that spread more organically and tell a story seem to be far more effective.

@ChainsawPlankto on twitter

Yang Aurilen
State War Academy
Caldari State
#17 - 2015-04-16 04:57:47 UTC
The internet has ads?

Post with your NPC alt main and not your main main alt!

Rastafarian God
#18 - 2015-04-16 05:01:43 UTC
A friend of mine recently switched over to steam for EVE. (not sure how that works though)

Only reason he did it was for the automatic updates so he doesnt have to wait for the game to update when he goes to log in.

Only benifate I can think of.
Zappity
New Eden Tank Testing Services
#19 - 2015-04-16 05:04:54 UTC  |  Edited by: Zappity
Unsuccessful At Everything wrote:
I found Eve long ago when I was googling for a catalytic converter for a 1983 Camaro, and one of the hits was for the Catalyst (yay google!) At first I was all like "ooooooohhhhh spaceships!".. but then I was all like "..oh.. subscriptions.." then later I was all like "OH! Free trial!" and then I was all like "How do I uh the do stuff? Where is the butan? How do I the .. wow red cross.. sweet Ill shoot OMG OMG OMG IM DYING OMG OMG SCREECH SCHREEEECH HULL ALARM BOOOOM Whats this egg thing?" then I paid the things and got the stuff and found friends and learned to play and did the things with the stuff. True story.


This sounds suspiciously like a success story to me.

Edit: Oh, and I've never seen an EVE ad anywhere.

Zappity's Adventures for a taste of lowsec and nullsec.

Liafcipe9000
Critically Preposterous
#20 - 2015-04-16 05:21:35 UTC
a simple googling of "the largest online battle" reveals the real advertisements.
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