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CCP looking to hire 'Monetization Director'

Author
embrel
BamBam Inc.
#41 - 2014-03-10 10:56:24 UTC
Miriya Zakalwe wrote:
There's other types of monetization besides microtransactions.


e.g. Macrotransactions.

P2-use macros.

I'm looking forward to being invited for the interview after this thorough application.
Infinity Ziona
Sebiestor Tribe
Minmatar Republic
#42 - 2014-03-10 11:19:12 UTC
Perhaps will result in some positive changes:

Monetization director "So you haven't added any real PVE content in EVE for how long?"
CCP "10 years"
Monetization director "and the majority of the good content is in 0.0 space?"
CCP *nods*
Monetization director "and the majority of your subscribers are in high sec and like PvE?"
CCP *nods*
Monetization director "And theres rampant ganking of the people in high sec who don't like PVP and no real counter?"
CCP *nods*
Monetization director "And they're your primary source of income?"
CCP *nods*
Monetization director "So why won't they go to where the good PVE is?"
CCP *nods*
Monetization director "..."


CCP Fozzie “We can see how much money people are making in nullsec and it is, a gigantic amount, a shit-ton… in null sec anomalies. “*

Kaalrus pwned..... :)

Ohemgee MyNameWontFi
Center for Advanced Studies
Gallente Federation
#43 - 2014-03-10 11:28:37 UTC
Proletariat Tingtango wrote:
Jessica Danikov wrote:
Oh my god, a business is trying to make money!

Hey genius, when your thing that you're defending can only be justified because it makes someone else more money, you don't look very smart. CCP isn't gonna give you a discount because you defended asinine moves to nickel and time its player base.

Micro transactions aren't something you should be defending anyway. In no way does it actually serve you, and it just makes you look like some blowhard who gets erect for authority.


lol dude, does a capsuleer wearing a pirate costume rustles your jimmies?

Edit Signature

Sexy Cakes
Have A Seat
#44 - 2014-03-10 11:32:36 UTC
ErrorRon wrote:
I honestly couldn't care less if they throw in cosmetics and microtransactions. So long as they don't make it pay to win.


Implying it isn't currently 100% pay to win?

Not today spaghetti.

seth Hendar
I love you miners
#45 - 2014-03-10 11:38:54 UTC
well, as ar as i i'm concerned, they can sell whatever they want for $$ as long as it doesn't give an advantage, I.E cloth, tattoes, ships skin etc.....

but whatever they sell, it shall not be affecting one's abilitys....or hell will be unleashed once again
Ohemgee MyNameWontFi
Center for Advanced Studies
Gallente Federation
#46 - 2014-03-10 11:51:15 UTC
Sexy Cakes wrote:

Implying it isn't currently 100% pay to win?


please elaborate. What?

Edit Signature

James Amril-Kesh
Viziam
Amarr Empire
#47 - 2014-03-10 12:16:26 UTC
You people are so ******* paranoid.

Enjoying the rain today? ;)

Ptraci
3 R Corporation
#48 - 2014-03-10 12:18:13 UTC
Plug in Baby wrote:
Linkage

Anyone else hearing alarm bells?



I was hearing alarm bells the minute they announced they were hiring that guy from EA. Now I'm just deaf. There's nothing wrong with monetization if it's implemented in a way that doesn't destroy gameplay or the community. Sadly however corporations tend to get greedy and slaughter the golden goose looking for just one more egg. EVE Online is in a tight little niche - it always has been. While this is good because most of the hardcore player base loves this game more than life itself, it's also bad. Change the game too much and it doesn't take too many of us to walk, and CCP crashes and burns. They gleefully rate their code at $100 million US on the balance sheet, but that code is worth zero if no one plays it.
Remiel Pollard
Aliastra
Gallente Federation
#49 - 2014-03-10 12:29:09 UTC
Plug in Baby wrote:
Linkage

Anyone else hearing alarm bells?

I know this could well be for Dust or something, but given how well that seems to be doing I doubt they can justify anyone else working on it, so we can probably assume this is Eve related. I thought Incarna proved we didn't want subscription + micro-transactions?



Nope. Not worried. Monetisation could mean anything. It could mean more merchandising, it could mean advertising, it could mean all sorts of things, and the job description seems to focus a lot on a requirement for quality, and pleasing gamers. It sets a bar, it doesn't just say "must be able to make as much money as possible and consequences be damned."

It doesn't specify any of CCP's products.

I actually read the whole thing, and I'm please with what I see. CCP is making a point that "monetization approaches [must be] based on quantitative and qualitative analyses". This tells me they know how to do their homework.

“Some capsuleers claim that ECM is 'dishonorable' and 'unfair'. Jam those ones first, and kill them last.” - Jirai 'Fatal' Laitanen, Pithum Nullifier Training Manual c. YC104

Niec Mogul
Republic University
Minmatar Republic
#50 - 2014-03-10 12:45:17 UTC
I'm sure the overlords at CCP have looked over at things like World of Tanks, with its hojillion accounts, hundreds of thousands of active players, and that delectable cash-cow "freemium" model, and devs swimming in pools of cash behind their mansions built of cash bricks on top of Mt. Cash.

Then they look back at EVE, with it's ultra-slow-burn subscriber base and cadre of angry, bitter players that chase off new blood and wonder that if maybe, just maybe they changed gears, shed the 500,000 or so players they have now and picked up say, 1/20th of what World of Tanks managed (3,000,000 or so) they couldn't be living the good life somewhere in the Cash Foothills.

I wouldn't put it past them. Not that I'd like watching EVE get turned inside out, but I couldn't blame them either. I'd stay bitter though. That's to the core.
Sexy Cakes
Have A Seat
#51 - 2014-03-10 13:15:45 UTC
Ohemgee MyNameWontFi wrote:
Sexy Cakes wrote:

Implying it isn't currently 100% pay to win?


please elaborate. What?



You can buy PLEX with real money and sell them for ISK.

There is nothing you can't do with enough ISK.

Buy a fleet of characters with supers and pay PL/N3 to do your bidding.

Game over you won EVE.

Not today spaghetti.

Anne Dieu-le-veut
Natl Assn for the Advancement of Criminal People
#52 - 2014-03-10 13:16:38 UTC
I've been playing MMOs for about 13 years now, and they have been $15 a month as long as I can remember. I know when I first started it was a bit cheaper, but they've been $15 for at least 7 years now. What else hasn't gone up in price in 7 years? I'm sure CCP's costs have gone up, but they haven't raised the price of their product. Probably no MMO will unless and until Blizzard does it. More and more games going F2P with cash shops is going to make it difficult for anyone to raise their prices, so they have to make that money up somewhere else.

If CCP wants to sell costumes, paint jobs, or ship skins for IRL cash, I don't care, as long as the cash shop skins are just skins and not new, better hulls. If they *really* want to make money, they'd start selling skill resets and SP boosters lol.

Sexy Cakes wrote:
ErrorRon wrote:
I honestly couldn't care less if they throw in cosmetics and microtransactions. So long as they don't make it pay to win.


Implying it isn't currently 100% pay to win?


Did you hear about the guy that bought a 44B RNI and promptly lost it? I don't think it's possible for this game to be truly P2W. If people start flying around in pay-to-win-mobiles like that guy thought he had, they'll get ganked...just like he did.
Markku Laaksonen
School of Applied Knowledge
Caldari State
#53 - 2014-03-10 13:17:40 UTC  |  Edited by: Markku Laaksonen
Abrazzar wrote:
Isn't DUST F2P P2W?


Some thoughts on this.

DUST is not pay-to-win. It's pay-to-access-stuff-earlier-than-you-normally-would-be-able-to. An AUR Assault ck.0 has exactly the same stats as an ISK Assault ck.0. The only difference is that you can use the AUR version with Caldari Assault III instead of V for the ISK version. Actually, if you use an ISK Assault ck.0 it means you must be at Caldari Assault V and if I am using an AUR Assault ck.0 I could have Caldari Assault as low as III. In that case, while our suits are identical, you would have a better shield recharge rate and more effective shield extenders (currently as of 1.7) than I would due to your higher skill.

An EVE equivalent would be have an AUR Marauder with exactly the same stats as a regular Marauder, but with skill requirements being something like only needed Racial Battleship V and not needing to train the other skills to inject Marauder.

It would be terrible, and EVE players would hate it, and 'instant gratification' and other marketing buzzword bullshit. DUST players in general are too FPS-y to know what to think about the state of their pay-to-access-stuff-earlier-than-you-normally-would-be-able-to game. They generally think it's pay to win, and get giant gamer boners when they kill someone in AUR gear. They don't seem to realize, as already mentioned, that an AUR target could generally be an easier target to kill than an ISK target. Maybe some dude just has a ton of cash and doesn't have the time to hit his skill cap every week to get the skills needed to use that ISK PRO gear.

For what it's worth, the only thing I spend AUR on in DUST (and likely ever will spend AUR on) are SP Boosters, which equates to a 15 USD / mo subscription. But I wait to buy the AUR when there's a special promo or sale, I buy larger AUR packs so I get effectively more AUR / USD, and I buy the boosters themselves when they're on sale or special promo.

EDIT: fixed typos

DUST 514 Recruit Code - https://dust514.com/recruit/zluCyb/

EVE Buddy Invite - https://secure.eveonline.com/trial/?invc=047203f1-4124-42a1-b36f-39ca8ae5d6e2&action=buddy

Ohemgee MyNameWontFi
Center for Advanced Studies
Gallente Federation
#54 - 2014-03-10 13:22:39 UTC
Sexy Cakes wrote:



You can buy PLEX with real money and sell them for ISK.

There is nothing you can't do with enough ISK.

Buy a fleet of characters with supers and pay PL/N3 to do your bidding.

Game over you won EVE.


meet jimblidge, enjoy!

Edit Signature

Sexy Cakes
Have A Seat
#55 - 2014-03-10 13:23:26 UTC
Anne Dieu-le-veut wrote:
Sexy Cakes wrote:
ErrorRon wrote:
I honestly couldn't care less if they throw in cosmetics and microtransactions. So long as they don't make it pay to win.


Implying it isn't currently 100% pay to win?


Did you hear about the guy that bought a 44B RNI and promptly lost it? I don't think it's possible for this game to be truly P2W. If people start flying around in pay-to-win-mobiles like that guy thought he had, they'll get ganked...just like he did.


Ok so what happens if someone who isn't a total moron does that and uses the ISK wisely?

Imagine if the battle of B-R was 100% reimbursed on the N3/PL side? All the USTZ lamers who didn't log in their supers b/c they didn't want to have to grind out enough ISK to get a new one would have jumped in and it would have been a different story.

Not today spaghetti.

Remiel Pollard
Aliastra
Gallente Federation
#56 - 2014-03-10 13:37:35 UTC
Sexy Cakes wrote:
Anne Dieu-le-veut wrote:
Sexy Cakes wrote:
ErrorRon wrote:
I honestly couldn't care less if they throw in cosmetics and microtransactions. So long as they don't make it pay to win.


Implying it isn't currently 100% pay to win?


Did you hear about the guy that bought a 44B RNI and promptly lost it? I don't think it's possible for this game to be truly P2W. If people start flying around in pay-to-win-mobiles like that guy thought he had, they'll get ganked...just like he did.


Ok so what happens if someone who isn't a total moron does that and uses the ISK wisely?

Imagine if the battle of B-R was 100% reimbursed on the N3/PL side? All the USTZ lamers who didn't log in their supers b/c they didn't want to have to grind out enough ISK to get a new one would have jumped in and it would have been a different story.


Speculation doesn't prove anything. What is and what could be are two entirely different things.

“Some capsuleers claim that ECM is 'dishonorable' and 'unfair'. Jam those ones first, and kill them last.” - Jirai 'Fatal' Laitanen, Pithum Nullifier Training Manual c. YC104

Sexy Cakes
Have A Seat
#57 - 2014-03-10 13:44:16 UTC
Remiel Pollard wrote:
Speculation doesn't prove anything. What is and what could be are two entirely different things.


I was simply using that as a 'what if' scenario trying to prove a point.

MMO's that allow you to buy characters or character upgrades without 'earning them' are considered pay to win.

Not today spaghetti.

Anne Dieu-le-veut
Natl Assn for the Advancement of Criminal People
#58 - 2014-03-10 13:44:39 UTC
Sexy Cakes wrote:

Ok so what happens if someone who isn't a total moron does that and uses the ISK wisely?


I'm not sure it's possible to use a 44B non-supercap wisely.

Sexy Cakes wrote:

Imagine if the battle of B-R was 100% reimbursed on the N3/PL side? All the USTZ lamers who didn't log in their supers b/c they didn't want to have to grind out enough ISK to get a new one would have jumped in and it would have been a different story.


It's already possible for that battle to have been 100% reimbursed thanks to PLEX. I've only been playing this game for a year, and I'm not really up to speed on the history, but has anyone "won" because of PLEX?
Sexy Cakes
Have A Seat
#59 - 2014-03-10 13:57:48 UTC
Anne Dieu-le-veut wrote:

It's already possible for that battle to have been 100% reimbursed thanks to PLEX. I've only been playing this game for a year, and I'm not really up to speed on the history, but has anyone "won" because of PLEX?


Define a win in EVE. It's a relative term that doesn't have much meaning in this game because its a 'sandbox'.

Someone buy me 7 accounts with maxed out stealth bomber pilots and ISBoxer and I could certainly generate a massive amount of ISK loss in nullsec.

In my opinion the only way you truly win EVE is to have enough ISK to buy PLEX for the foreseeable future and only log on to set your skill queue.

When you reach EVE Offline you have truly beaten EVE Online.

Not today spaghetti.

Remiel Pollard
Aliastra
Gallente Federation
#60 - 2014-03-10 14:04:10 UTC
Sexy Cakes wrote:
Remiel Pollard wrote:
Speculation doesn't prove anything. What is and what could be are two entirely different things.


I was simply using that as a 'what if' scenario trying to prove a point.

MMO's that allow you to buy characters or character upgrades without 'earning them' are considered pay to win.


Having a high SP character is one thing. Knowing how to use it effectively is something else entirely. And what character upgrades might those be exactly? Again, having a slave set is useless if you don't know how to take advantage of it. Just because someone can buy something in this game doesn't mean they've put in the time and effort required to understand it. No one wins just by spending lots of ISK.

“Some capsuleers claim that ECM is 'dishonorable' and 'unfair'. Jam those ones first, and kill them last.” - Jirai 'Fatal' Laitanen, Pithum Nullifier Training Manual c. YC104