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Need More Goons

Author
Pres Crendraven
#1 - 2012-05-16 22:23:39 UTC  |  Edited by: Pres Crendraven
I've found it disturbing. The universe needs to bump up its destruction by an order of magnitude or even two. High Sec can never create this much carnage. Administrative and fiscal loads cannot be born with high sec resources and a casual player base. I just think its a fruitless endeavor to even try. If the machine was already in place its quasi conceivable that it could maintain increased activity but final throughput would rely on capital carnage. Despite the best thinking of our forum minds that the " bear can be awakened", I still disagree.

Whats needed is more Goons. About ten alliances worth. Another cluster of blues. This may be flattering to Goons but from what I've seen, they need to be emulated before they and their blues can be engaged on a continuous epic scale. Obviously copying goons involves more than learning how to post or gank hulks and generally irritate people. Those are products of their Alliance model, the ones we see. We have to look at what we can't see as well as Foreign countries and large corporations to do this. Its how the balance of power changes. For instance China studied The US's customs and values while they procured old machinery. They financed student to learn the sciences and practices and have done a good job recreating US capitalism... in a communist nation.

Instead of looking at Goonswarm at a national level, though that would probably be fruitful later, I'd like to gather ideas, conjectures and theories about Goonswarm the business. It is at this level that EVE corporations can begin to emulate. Sov mechanics would be working backward at this point I believe. But my beliefs are based on limited exposures to Alliances and subject to change with your kind and courteous rebuttals.

All knowledge and scientific progress unfortunately is based on assumptions that we have to accept. These assumptions can be argued but rarely proven. Good science is built on pretty good assumptions and bad science on bad ones.
Two assumptions I'm going to make for the purpose of discussion at his point are:

A: The purpose of an Alliance is to destroy Gross User Product, all other activities are to support this end.
B: All Alliance pilots are customers, the concept of membership economically applies to clubs, The club business model is too small and is inherently exclusive.

To understand something we should break it down into smaller pieces. Businesses have shown us the broader strokes and pieces of a megacorporation when Wallstreet unbundled and repackaged divisions. The primary way they divided these often intertwined divisions was by separating by customer relationships and what values they offered to them. Generally ending up with 3 companies, they eliminated anything that didn’t fit their focuses. Other companies were free to pick them up though licensing often preserved intellectual assets. Three generic titles for these divisions are: Infrastructure, product innovation and customer relationship management.

For instance in the Mid-90's a well known corporation, AT&T unbundled into three corporations. Before then it was a one-stop shop for everything about communications. They unbundled like this: Network infrastructure, manufacturing, Research and Development. Network Infrastructure had huge profits and was basically automated. They split manufacturing into NCR and created Lucent to do R&D innovations and forge new ground in networking. Lucent’s customers were businesses. Lucent is what was known as Bell Labs. Finally The frontend for most consumers see today is ATT cellular. Customer relationships are high maintenance, they are charged with getting new customers and keeping them.

Let’s look at Goonswarm from our new angles for similarities to these models rather than differences. Difference may well uncover weakness but we're not near ready to attack. Right now they are the cool kids on the block and we want to walk, talk innovate and build like them. In the end, they are not about EVE but we are.

Department 1: Goons before they are anything else are customers, The SA forums are the customer frontend like a cell phone store is the frontend of a telcom. It is cheap to maintain, the customers entertain themselves to but there some are noisier than others. SA forums offers access to a very large network of people and free entertainers that bridges the gap into real life interests. Its notable they have real money revenue streams that are both customer and advertiser based based on the freemium business model. The primary aim of Goonswarm is not to destroy GUP but to generate cash for SA. 150000 times 10 bucks is 1 and a half million American. In turn SA provides real world cash to maintain 3rd party infrastructure such as hosting and programming external to the game. Alternate revenue streams are separate per the Eula. Here we must be like Goons, our moral and fashion compass.

Department 2: R&D. Goons are innovators and content producers. The fruits of R&D are huge but inconsistent incomes. Its a bit like exploration. Research oriented Goons always push the edge of the envelope in game and on SiSI. This isn't for everybody but research pays huge gains with every expansion. While early adopter gains are fleeting, reduced lead times are become valuable. . R&D also attracts blues. T2, T3, new fits, new ships new fleet doctrines and incursion cash are just a few of the cash cows they have tapped into with R&D. As the SA forums are interdependent with in game goons. R&D recognizes the fluid nature of CCP's new offerings and the multi-sidedness of PVP/PVE and avid/casual customer segments. It doesn’t hurt the value of that 10 dollar membership fee either to access the “Premium Goonswarm Content”. CCP gets to advertise “Goonswarm Premium Content” as standard content and it becomes a nice mutual exchange of revenue streams. Like Goonswarm, we must bolster CCP's bottom line

Meta34me

Corp and Alliance details hidden to protect the innocent.

Pres Crendraven
#2 - 2012-05-16 22:23:51 UTC
Department 3: Infrastructure. The infrastructure can be isolated by looking for high capital expenditures that benefit by large economies of scale. Customer relations are limited or automated. They produce large volumes of profits that can supply revenue to cover modern freemium models. The SA network is the cash side of the infrastructure. Forums, servers both voice and data provide more content than cable TV both internally and externally. On the Isk side we have the Moongoo and capitol building programs to name the obvious. Product delivery logistics become important. Games side tools are Titans, jumpbridges, jumpfreighters and carriers. Holding SOV isn’t the end game, while it provides PVP content for some of their customers and CCP, in actuality its part of the expense side. After delivery channels, battling for monopolies in the trade segment of the game controls the final throughput and profits provided by these monopolized products. Project and operations management are important here. The reduce setup times and costs while the other one strives for efficiencies by exploiting bottlenecks for maximum throughput. Infrastucture typically finances customer acquisition and retention. The battle is for the hearts and minds of the customers, your pilots. They understand ISK. Make sure some gets to your customers. Be like goons, replace ships, plex and retain key people. Lets all be goons.

I realize this post is long and it doesn’t begin to have the details but maybe its broken down big business into fathomable chunks. Of course Goons aren’t unbundled or organized like this. They are tied together with revenue streams. Remember the goal though to create an isk side environment that attracts and retains customers. These revenue streams provide free services. High asset investment for the infrastructure, low cost freebies for the masses and higher costs for premium customers. Still it behooves the whole to turn free subscribers into paid subscribers. Payment may be in the form of services. Meatshields are like mercenaries on retainer. The free model is not the only model and moon and pod goo are not the only currencies. R&D, like isk can flow in and out of alliances. Like goos they have value. Intangibles valuation like revenue streams and models is gonna have to wait. There must be a dozen of each I have I have to simplify. I’ve taken way to much time and space for a forum post. Get your game on a be a Goon too.

Meta34me

Corp and Alliance details hidden to protect the innocent.

Malphilos
State War Academy
Caldari State
#3 - 2012-05-16 22:25:09 UTC
Is there a gas leak in here?
Akirei Scytale
Okami Syndicate
#4 - 2012-05-16 22:25:50 UTC
TL;DR
Tinnin Sylph
Perkone
Caldari State
#5 - 2012-05-16 22:26:13 UTC
Goons love it when people write lots of words about them. Even if they're dumb words.

Heh.

Malak Dawnfire
Unquestionable Prosperity
Grand Inquisitors Federation
#6 - 2012-05-16 22:29:19 UTC
I think we should remove Concord and let players settle disputes.
Widow Cain
#7 - 2012-05-16 22:32:56 UTC
Your Goon Worship is duely noted...

OMG You are sooo pixel macho...

Richard Desturned
Royal Amarr Institute
Amarr Empire
#8 - 2012-05-16 22:33:00 UTC
Pres Crendraven wrote:
The primary aim of Goonswarm is not to destroy GUP but to generate cash for SA. 150000 times 10 bucks is 1 and a half million American. In turn SA provides real world cash to maintain 3rd party infrastructure such as hosting and programming external to the game. Alternate revenue streams are separate per the Eula. Here we must be like Goons, our moral and fashion compass.


No, not really.

npc alts have no opinions worth consideration

Tinnin Sylph
Perkone
Caldari State
#9 - 2012-05-16 22:39:09 UTC
Richard Desturned wrote:
Pres Crendraven wrote:
The primary aim of Goonswarm is not to destroy GUP but to generate cash for SA. 150000 times 10 bucks is 1 and a half million American. In turn SA provides real world cash to maintain 3rd party infrastructure such as hosting and programming external to the game. Alternate revenue streams are separate per the Eula. Here we must be like Goons, our moral and fashion compass.


No, not really.


Sure, sure... Whatever you say Richard 'Lowtax' Desturned.

Heh.

TravisWB
#10 - 2012-05-16 22:42:03 UTC
Scored some Ganja way better than you are used to huh?
Pres Crendraven
#11 - 2012-05-16 22:53:07 UTC
Bee's are SA pubbies it is true but how else do you finance out of game networks? There is nothing wrong. its a very intelligent way to stay within terms of the Eula without resorting to RMT to finance servers. Bees are my compass, I'm just following them home.

Meta34me

Corp and Alliance details hidden to protect the innocent.

Alavaria Fera
GoonWaffe
#12 - 2012-05-16 23:00:09 UTC
Tinnin Sylph wrote:
Richard Desturned wrote:
Pres Crendraven wrote:
The primary aim of Goonswarm is not to destroy GUP but to generate cash for SA. 150000 times 10 bucks is 1 and a half million American. In turn SA provides real world cash to maintain 3rd party infrastructure such as hosting and programming external to the game. Alternate revenue streams are separate per the Eula. Here we must be like Goons, our moral and fashion compass.


No, not really.


Sure, sure... Whatever you say Richard 'Lowtax' Desturned.

Ah, Lowtax <3

Triggered by: Wars of Sovless Agression, Bending the Knee, Twisting the Knife, Eating Sov Wheaties, Bombless Bombers, Fizzlesov, Interceptor Fleets, Running Away, GhostTime Vuln, Renters, Bombs, Bubbles ?

Rune Star
Trauma Ward
#13 - 2012-05-16 23:01:32 UTC
We need more Goons in Syndicate.

They aren't doing so hot and could use the help. Cool
bongsmoke
Visine Red
420 Chronicles of EvE
#14 - 2012-05-16 23:24:53 UTC
Shocked
Mortimer Civeri
Aliastra
Gallente Federation
#15 - 2012-05-17 00:24:01 UTC
Over heard the OP a little while ago,

"They think I’m crazy; but I know better. It is not I who am crazy; it is I who am MAD! Didn’t you hear ‘em?? Didn’t you see the crowds?!? We’re not hitchhiking any more; we’re ridin’!"


Don't know about anybody else but I'm skeerd.

"I don't know which is worse, ...that everyone has his price, or that the price is always so low." Calvin

Richard Desturned
Royal Amarr Institute
Amarr Empire
#16 - 2012-05-17 01:38:44 UTC
Pres Crendraven wrote:
Bee's are SA pubbies it is true but how else do you finance out of game networks? There is nothing wrong. its a very intelligent way to stay within terms of the Eula without resorting to RMT to finance servers. Bees are my compass, I'm just following them home.


SA does not pay our server bills, guy who uses grocer's apostrophes.

npc alts have no opinions worth consideration

Kriegman
Deep Core Mining Inc.
Caldari State
#17 - 2012-05-17 02:12:59 UTC
Ohh gawd, the wall of text, my eyes....
Pres Crendraven
#18 - 2012-05-17 03:36:53 UTC
Richard Desturned wrote:
Pres Crendraven wrote:
Bee's are SA pubbies it is true but how else do you finance out of game networks? There is nothing wrong. its a very intelligent way to stay within terms of the Eula without resorting to RMT to finance servers. Bees are my compass, I'm just following them home.


SA does not pay our server bills, guy who uses grocer's apostrophes.


You should look into it. Your providing SA with Value, you attract people to SA. They make money off of that. It doesn't seem fair that you provide both value and revenue to them. Sounds more like a renter agreement than a pubbie. I apologize for that, the pubbie troll and appreciate your kind rebuttal of my assumptions and apostrophe's. Its good to know you got my back.

SA's free model isn't real sophisticated but who can argue with results. They could probably increase membership if they offered some networking to the other game subforums. They probably have excess capacity available that could be passed on and marketed as a social game networking site features and benefits of membership. Maybe their economies of scale would be able to pass on bandwidth and CPU at reduced rates for premium members like yourself. Just a thought.

My real concern is the emulating the isk side of things and not the Real money side. How do you handle the real money side? Do you still use donations?

Meta34me

Corp and Alliance details hidden to protect the innocent.

Caliph Muhammed
Perkone
Caldari State
#19 - 2012-05-17 03:48:01 UTC  |  Edited by: Caliph Muhammed
TravisWB wrote:
Scored some Ganja way better than you are used to huh?


That diesel has his brain warped.
Pok Nibin
Doomheim
#20 - 2012-05-18 17:08:21 UTC  |  Edited by: Pok Nibin
SA's server bills are paid by guys they invite to join for ten bucks, then boot...reeling them back in with a promise it was all a mistake then nabbing another ten...as many times as the poor fool falls for it. They're a hard working, salt of the earth bunch over there. Sweat of their own brow and all that.

PS Your wall of text is as valid as your dopey two conditions...an alliance is for _____________.

The serpent searching for blind desire; the eagle for clarity.

The right to free speech doesn't automatically carry with it the right to be taken seriously.

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