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Retailing in turbulent times

Author
Danari
Syncore
#1 - 2012-04-10 06:57:23 UTC
Hello Eve,

My primary source of income for the past 4 years has been in production, operating out of Amarr. It's made me independently wealthy, and my business model has been solid enough that I've felt no need to be secretive about how to let time and capital work for you while you enjoy the more active and fun aspects of Eve.

In RL, I've worked extensively the past half dozen years in the technology side of the retail sector, and concepts such as FIFO/LIFO, KPI, GPROI, etc proved valuable in expanding my online businesses.

And in all my time in Eve, nothing has been more stressful and challenging as the last three months lol.

For starters, retailers love certainty. When conditions remain constant, FIFO, LIFO or averaging are all and the same. You concentrate on delivering best value, and you value turnover above all else. You make an honest buck, and your customers get the best value.

And then, once in a while, all hell breaks loose. Recall the fuel shortages of the 70s for instance. The consumer is pissed off because the retailer is 'price gouging'. The retailer is stressed out because every price increase throws his business plan farther out the window, due to cost/capital ratios going completely out of whack. There are severe challenges when inflation/deflation kicks in, due to varying lag factors, which leads to entrepreneurs running their businesses by the seats of their collective pants.

Those of you who are aspiring or accomplished speculators, kudos to you and your efforts. In reality, you actually act to smooth out the effects of announced changes, which is to the advantage of all. When I log in and find commodities on the move, it prompts me to research the underlying reasons, and gives me time to assess my hedging strategies in advance of the actual final repercussions of CCP's mechanics changes.

Ultimately, if your business is built around delivering produced goods, I feel your best protection is to set yourself up somewhat like a bank, with a large capital reserve consisting of a proper amount of commodities and liquidity. Those of you who have sidelined your businesses due to occasional product-flipping, you're actually making a mistake. A purely LIFO approach to business only makes sense in hindsight, and falls on its ass on the flip side when volatile commodity prices retreat. You need to think more like a petrol station owner.

Anyway it's been bloody fun, and my 2 cents is that the worst is over. Or if it's not, oh well :)
Kreeia Dgore
24th Imperial Crusade
Amarr Empire
#2 - 2012-04-10 07:03:26 UTC
Won't the worst be over after the jita fireworks fest and hulkageddon? Both should create some instability on the market.
Aina Sasaki
Garoun Investment Bank
Gallente Federation
#3 - 2012-04-10 07:35:26 UTC
Funny that you would bring up the fuel shortages of the 70's here. What's been going on in the markets as of late kinda reminds me of stagflation. The mineral issues that we are facing now, to me, don't seem that dissimilar from the fuel problems in the 70's.

And I don't think the worst of it is over. Not by a long shot.

- Rei

Danari
Syncore
#4 - 2012-04-10 07:40:15 UTC
Aina Sasaki wrote:
Funny that you would bring up the fuel shortages of the 70's here. What's been going on in the markets as of late kinda reminds me of stagflation. The mineral issues that we are facing now, to me, don't seem that dissimilar from the fuel problems in the 70's.

And I don't think the worst of it is over. Not by a long shot.


Well your guess is as good as mine, but stagflation refers to high unemployment and slow economic growth, which don't seem to apply to Eve's isk faucets which are more like an infinite teat. We have a commodity shortage no doubt, but there doesn't seem to be any barrier to the Eve pilot going out and finding productive work to perform.
Aina Sasaki
Garoun Investment Bank
Gallente Federation
#5 - 2012-04-10 07:49:00 UTC
Danari wrote:
Aina Sasaki wrote:
Funny that you would bring up the fuel shortages of the 70's here. What's been going on in the markets as of late kinda reminds me of stagflation. The mineral issues that we are facing now, to me, don't seem that dissimilar from the fuel problems in the 70's.

And I don't think the worst of it is over. Not by a long shot.


Well your guess is as good as mine, but stagflation refers to high unemployment and slow economic growth, which don't seem to apply to Eve's isk faucets which are more like an infinite teat. We have a commodity shortage no doubt, but there doesn't seem to be any barrier to the Eve pilot going out and finding productive work to perform.


It's not exactly like Stagflation, but there are some similarities from what I can tell. Inflation of prices is obviously extremely rampant at the moment, as well as the commodity shortage. It does miss the mark when it comes to unemployment (can you really be "unemployed" in Eve?) and slow growth, which isn't something that can be easily figured out. Then again, when you think about it, inflation is doing quite a number on the real worth of mission running, incursions, or anything else with a "fixed" income of sorts.

In the end, it doesn't matter what we call it. We both know that things are kinda rocky at the moment, and much of it can be traced to the concerns about minerals, much like how fuel influenced the stagflation of the 1970's.

- Rei

Tauranon
Weeesearch
CAStabouts
#6 - 2012-04-10 07:54:35 UTC
Manufacturing is a percentage profit activity. ie you probably should set a reserve aside when it becomes uncomfortable to apply your full capital to the market, and not before.

ie at 2.5bil working capital +3bil or so in manufacturing assets, I feel no need to not apply my full capital to my business, as I can near complete a typical buy order batch (800mil) in a login session.

At 80 bil, I'd have a very different outlook, and 800bil (not that I would personally target that much resources), I'd probably mostly be looking to hold items for future trends instead of trying to apply it to anything immediate at all.
Vaerah Vahrokha
Vahrokh Consulting
#7 - 2012-04-10 09:05:36 UTC
Futures or forwards would be what the OP needs in these times of change.
He could pre-plan his production chain because he would know today the price he will pay at a given time in the future.
Johnny Frecko
Federal Navy Academy
Gallente Federation
#8 - 2012-04-10 12:20:20 UTC
as long as the bubble goes, the mineral prices are rising faster than the products.
There was a short window where if you had the minerals to build a battleship it would've been much *better* to buy the battleship, and sell the minerals in a week and make a large profit.

it's still not uncommon to see sell orders for below *current* production costs, That's very logical as the production costs shift heavily, especially on some specific minerals.

I remember a similar thread(that i can't find for some reason) about jump freighters.
Some pilot was mentioning that the jump freighters are all selling for a loss, and he's out of business because he can't compete(this was a few months ago maybe).
Funny part - There was a thread a few days ago how jump freighters are too expensive right now, and it's hard to afford them. To me that just shows the natural cycle of depleting the old "cheap" minerals.

You must always remember that there are HUGE inflation expectations. According to CCP it stands at around 2-3% monthly and rising.
Meaning that in the last few months we've seen 15-20% increase in prices and that's expected to continue up until early Q4 of 2012.
Inflation expectations means that people will set their sell orders *higher* than usual, to compensate for the fact that their minerals gained value during the production run.

for example a 20D production run of a battleship coming out now used up old cheap minerals, due to expections to increased prices sellers will hit a higher sell mark.

The difference between the jump freighters and the battleships? People expect further increased inflation, even if they don't know it.
Barakach
Caldari Provisions
Caldari State
#9 - 2012-04-10 14:16:07 UTC
Several posts in here a pure gold. My perception has changed slightly.
Irisa Selenia
Doomheim
#10 - 2012-04-10 14:36:27 UTC
Danari wrote:
and you value turnover above all else

I value profit per production line per day.

I would rather have the lowest turnover possible, saves hauling.
Barakach
Caldari Provisions
Caldari State
#11 - 2012-04-10 16:01:51 UTC
Irisa Selenia wrote:
Danari wrote:
and you value turnover above all else

I value profit per production line per day.

I would rather have the lowest turnover possible, saves hauling.

He's talking from the perspective of maximizing profits.

High revenue has the bonus of being much more stable and less risky.
Jas Dor
Republic University
Minmatar Republic
#12 - 2012-04-10 19:43:53 UTC
Barakach wrote:
Irisa Selenia wrote:
Danari wrote:
and you value turnover above all else

I value profit per production line per day.

I would rather have the lowest turnover possible, saves hauling.

He's talking from the perspective of maximizing profits.

High revenue has the bonus of being much more stable and less risky.


Don't you mean high volume? And no, not really. The higher the volume of an item the more likely their is to be market bots constraining its profitability. Additionally, the more obvious an item is, the more likely it is to be botted or spammed. Ships are a classic example of this.
Danari
Syncore
#13 - 2012-04-10 22:04:46 UTC  |  Edited by: Danari
Jas Dor wrote:
Barakach wrote:
Irisa Selenia wrote:
[quote=Danari]and you value turnover above all else[/quote
I value profit per production line per day

I would rather have the lowest turnover possible, saves hauling

He's talking from the perspective of maximizing profits

High revenue has the bonus of being much more stable and less risky.


Don't you mean high volume? And no, not really. The higher the volume of an item the more likely their is to be market bots constraining its profitability. Additionally, the more obvious an item is, the more likely it is to be botted or spammed. Ships are a classic example of this


The factory slots obviously are the bottleneck, and profit per hour prioritises my builds of course. But once the item is built, clearing it out as the next batch arrives is optimal. Sold items aren't vulnerable to being reprocessed, and are money in the bank when commodity prices retreat.
DarthNefarius
Minmatar Heavy Industries
#14 - 2012-04-11 05:42:14 UTC
Aina Sasaki wrote:
Funny that you would bring up the fuel shortages of the 70's here. What's been going on in the markets as of late kinda reminds me of stagflation. The mineral issues that we are facing now, to me, don't seem that dissimilar from the fuel problems in the 70's.

And I don't think the worst of it is over. Not by a long shot.


With the deletion of a MAJOR mineral faucet ( drone alloys ) expect shortages for 2-3 months & lots of drama & yummy uncertainty for the next 3 months
An' then Chicken@little.com, he come scramblin outta the    Terminal room screaming "The system's crashing! The system's    crashing!" -Uncle RAMus, 'Tales for Cyberpsychotic Children'
Dry Martinis
School of Applied Knowledge
Caldari State
#15 - 2012-04-11 06:37:29 UTC  |  Edited by: Dry Martinis
Danari wrote:
Hello Eve,

My primary source of income for the past 4 years has been in production, operating out of Amarr. It's made me independently wealthy, and my business model has been solid enough that I've felt no need to be secretive about how to let time and capital work for you while you enjoy the more active and fun aspects of Eve.

In RL, I've worked extensively the past half dozen years in the technology side of the retail sector, and concepts such as FIFO/LIFO, KPI, GPROI, etc proved valuable in expanding my online businesses.

And in all my time in Eve, nothing has been more stressful and challenging as the last three months lol.

For starters, retailers love certainty. When conditions remain constant, FIFO, LIFO or averaging are all and the same. You concentrate on delivering best value, and you value turnover above all else. You make an honest buck, and your customers get the best value.

And then, once in a while, all hell breaks loose. Recall the fuel shortages of the 70s for instance. The consumer is pissed off because the retailer is 'price gouging'. The retailer is stressed out because every price increase throws his business plan farther out the window, due to cost/capital ratios going completely out of whack. There are severe challenges when inflation/deflation kicks in, due to varying lag factors, which leads to entrepreneurs running their businesses by the seats of their collective pants.

Those of you who are aspiring or accomplished speculators, kudos to you and your efforts. In reality, you actually act to smooth out the effects of announced changes, which is to the advantage of all. When I log in and find commodities on the move, it prompts me to research the underlying reasons, and gives me time to assess my hedging strategies in advance of the actual final repercussions of CCP's mechanics changes.

Ultimately, if your business is built around delivering produced goods, I feel your best protection is to set yourself up somewhat like a bank, with a large capital reserve consisting of a proper amount of commodities and liquidity. Those of you who have sidelined your businesses due to occasional product-flipping, you're actually making a mistake. A purely LIFO approach to business only makes sense in hindsight, and falls on its ass on the flip side when volatile commodity prices retreat. You need to think more like a petrol station owner.

Anyway it's been bloody fun, and my 2 cents is that the worst is over. Or if it's not, oh well :)



Market was much cheaper when 0utlaw. had all those bots farming and selling minerals...

CAPS LOCK: CRUISE CONTROL FOR COOL.

Kara Books
Deal with IT.
#16 - 2012-04-11 10:45:47 UTC  |  Edited by: Kara Books
Dry Martinis wrote:
Danari wrote:
Hello Eve,

My primary source of income for the past 4 years has been in production, operating out of Amarr. It's made me independently wealthy, and my business model has been solid enough that I've felt no need to be secretive about how to let time and capital work for you while you enjoy the more active and fun aspects of Eve.

In RL, I've worked extensively the past half dozen years in the technology side of the retail sector, and concepts such as FIFO/LIFO, KPI, GPROI, etc proved valuable in expanding my online businesses.

And in all my time in Eve, nothing has been more stressful and challenging as the last three months lol.

For starters, retailers love certainty. When conditions remain constant, FIFO, LIFO or averaging are all and the same. You concentrate on delivering best value, and you value turnover above all else. You make an honest buck, and your customers get the best value.

And then, once in a while, all hell breaks loose. Recall the fuel shortages of the 70s for instance. The consumer is pissed off because the retailer is 'price gouging'. The retailer is stressed out because every price increase throws his business plan farther out the window, due to cost/capital ratios going completely out of whack. There are severe challenges when inflation/deflation kicks in, due to varying lag factors, which leads to entrepreneurs running their businesses by the seats of their collective pants.

Those of you who are aspiring or accomplished speculators, kudos to you and your efforts. In reality, you actually act to smooth out the effects of announced changes, which is to the advantage of all. When I log in and find commodities on the move, it prompts me to research the underlying reasons, and gives me time to assess my hedging strategies in advance of the actual final repercussions of CCP's mechanics changes.

Ultimately, if your business is built around delivering produced goods, I feel your best protection is to set yourself up somewhat like a bank, with a large capital reserve consisting of a proper amount of commodities and liquidity. Those of you who have sidelined your businesses due to occasional product-flipping, you're actually making a mistake. A purely LIFO approach to business only makes sense in hindsight, and falls on its ass on the flip side when volatile commodity prices retreat. You need to think more like a petrol station owner.

Anyway it's been bloody fun, and my 2 cents is that the worst is over. Or if it's not, oh well :)



Market was much cheaper when 0utlaw. had all those bots farming and selling minerals...


Probably has 1 or 3 still active in Amarr, good old penny wars on half the market, 5 orders for each item.

Its as if there was no more made in China garbage on every corner, at-least Its not so open any more.

On a side note, ladies and gents were on a roller coaster, today the prices go up, tomorrow they go down, and its going to be like till the 24rth that's for sure.
I do think the prices will even out about 20-30% higher then what they are now, I.E. the very rapid growth in prices on wanted goods.
Hidden Snake
Inglorious-Basterds
#17 - 2012-04-11 11:30:44 UTC  |  Edited by: Hidden Snake
I think CCP will monitor price levels after new expansion. If the buble collapse we will see lot of fun. Incurions and changes to exploration brought massive inflation impulse and allowed big alliances to increase they wealth.

They have many controling mechanisms at hand. They can boost retrievers/barges mining yeld >>>> faster mining >>>> more people minging for quick profit >>>> more resoueces on market. However all these changes kinda making big risk of collapsing whole economy on other fronts. So at the end I would expect hammer hitting incursions incomes ;)

I am quite inerested if they will really bring something interesting to low sec.
Johnny Frecko
Federal Navy Academy
Gallente Federation
#18 - 2012-04-11 12:28:20 UTC
CCP has already confirmed that the increased inflation will continue until Q4 2012.
You do not want to change the mining yield of the barges, you want more people mining.
You achieve that when the minerals are worth enough.

Net influx of ISK is 24T monthly. (average).
They want to reduce that number to achieve their goal of 1% inflation.

It is important to rememeber that some of the price rises are due to increased demand, actual demand of people, and not speculations.
VaMei
Meafi Corp
#19 - 2012-04-11 13:39:47 UTC  |  Edited by: VaMei
Aina Sasaki wrote:
It's not exactly like Stagflation, but there are some similarities from what I can tell. Inflation of prices is obviously extremely rampant at the moment, as well as the commodity shortage. It does miss the mark when it comes to unemployment (can you really be "unemployed" in Eve?) and slow growth, which isn't something that can be easily figured out. Then again, when you think about it, inflation is doing quite a number on the real worth of mission running, incursions, or anything else with a "fixed" income of sorts.

In the end, it doesn't matter what we call it. We both know that things are kinda rocky at the moment, and much of it can be traced to the concerns about minerals, much like how fuel influenced the stagflation of the 1970's.


Rather than comparing the situation to stagflation, I see it more comparable to what happens when an economy looses a cheep suply of slave labor, i.e. you now need to pay someone a living wage to do what used to be done nearly for free.
Bots had the economy of Eve running far too hot by suppying isk, minerals, and LPs, all while keeping market buy/sell spreads tight. Net effect was too much money (incursions added to this, but bounties were the big fountain), while inflation was being held in check by the artificial supply of minerals and LPs.
EFF ONEF1
Caldari Grand Prix Engineering
#20 - 2012-04-11 13:40:05 UTC
i think the mineral prices right now a result of speculation and hoarding. They spiked and have slowly ben going lower (but still higher overall than before) since as more people start mining again; i think total supply is actually increasing. And this is all before the drone changes. So supply hasnt been cut, yet, but speculation is driving it up right now.

Minerals feel very much like oil irl right now. still Lots of supply, even huge increases in exports, but prices still high due to people buying it up hoping supply will drop. and supply insnt dropping because more production (miners in my theory) keep being brought online.

only time will tell if the increase in mining will keep up with drone nerfs. i see very many people are betting it wont but I, on the other hand, think it will as long dormant supermining alt characters get dusted off and brought back into play.

I dunno too many things to consider and im selling whenever i get tired of looking at hangars full of minerals. which is every couple days.
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